General Manager, Ecommerce Growth & Marketing (Remote LATAM)

Community Phone Company; Rosario; Remote; ARS 185,448,000 - 278,173,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Toronto-hours collaboration

Job summary

HoopStars is seeking a hands-on General Manager for Marketing and Ecommerce Growth. The role splits time between HoopStars operations and building the parent company’s marketing team across brands. You’ll drive paid campaigns, optimize conversions, and lead remote teams from LATAM with Toronto-hour alignment.

Future relocation to US/Canada possible. You will own budgets, performance and customer experiences, delivering profitable growth and scalable marketing across channels.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or business profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity and customer commitments.
• Comfort doing practical work while developing people and systems.
• Strong professional English and effective remote leadership.
• Experience in youth sports, education, fitness, memberships or multi-location services is useful.

Responsibilities

• Run HoopStars: own business plan, budgets, revenue, profitability and cash forecasts; lead sales and operations to meet demand.
• Drive digital growth: improve paid search and social, creative, landing pages, enrollment funnels, pricing and retention.
• Build the parent marketing team: define structure, recruit specialists, and manage priorities across brands.
• Establish commercial discipline: link campaign performance to paying customers and profits; allocate marketing investment with reporting.
• Stay close to execution: inspect accounts, diagnose funnel issues and launch improvements with a team.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Forecasting

Team leadership

Remote leadership

Job description

HoopStars is seeking a hands-on General Manager for Marketing and Ecommerce Growth. The role splits time between HoopStars operations and building the parent company’s marketing team across brands. You’ll drive paid campaigns, optimize conversions, and lead remote teams from LATAM with Toronto-hour alignment.

Future relocation to US/Canada possible. You will own budgets, performance and customer experiences, delivering profitable growth and scalable marketing across channels.