VP- Pricing and Value Proposition

First Abu Dhabi Bank; Abu Dhabi; On-site; AED 150,000 - 250,000; Full time

Job summary

A leading financial institution is seeking an experienced professional to support the Head of Pricing & Value Proposition. The role involves maximizing product profitability through pricing models, enhancing customer engagement via tailored value propositions, and collaborating with teams for effective implementation. Candidates should have a Bachelor’s degree and extensive experience in finance or consumer banking. This full-time position is not remote and will require active collaboration with both internal and external stakeholders.

Qualifications

• Minimum of 8 years of experience in Finance and/or consumer banking products with at least 3 years in a similar role.

Responsibilities

• Co-lead the creation of a Client Lifetime Value (CLTV) model.
• Upgrade pricing matrices and drive sophisticated pricing methodologies.
• Drive cross-sell and deep-sell through bundling strategies.
• Implement attractive value propositions based on client profiles.
• Facilitate regular leads assignment and monitoring.

Skills

Pricing strategy

Client engagement

Cross-selling techniques

Data analysis

Education

Bachelor's degree in finance, Accounting, Business Administration, or related discipline

Master's degree in finance, Accounting, Business Administration, or related discipline

Job description

Support the Head of Pricing & Value Proposition in maximizing product/portfolio profitability by developing pricing models and value propositions across all Retail products and client segments (Elite Islamic and Mass).

Core Responsibilities

• Alongside the analytics team colead the creation of a Client Lifetime Value (CLTV) model in to establish a framework that will steer Pricing and Value Propositions for CBG.
• Upgrade pricing matrices and drive sophisticated pricing methodologies/models using advanced concepts (e.g. behavioral pricing) to optimize profitability
• Drive crosssell and deepsell making use of concepts like bundling to increase revenue
• Enable implementation of attractive value propositions based on client profiles/segments to increase engagement
• Alongside marketing team enable implementation of product campaigns
• Support frontline staff training and awareness of value propositions; directly engage with sales teams to gather handson customer insight sales team feedback and asks/recommendations
• Facilitate regular leads assignment and monitoring
• Drive customer value directly engage with internal and external stakeholders to support onboarding and customer engagement solutions acquisition journeys mobile and internet bank services loyalty platforms etc.
• Deliver product/digital training sessions and refresh to sales and support teams

Qualifications

• Bachelors degree in finance Accounting Business Administration or any related discipline
• Masters degree in finance Accounting Business Administration or any related discipline
• Minimum of 8 years of experience in Finance and/or consumer banking products with at least 3 years in a similar role

Remote Work

No

Employment Type

Fulltime