Vice President Marketing - Rixos & All-Inclusive Collection

AccorHotels Middle East; Dubai; On-site; AED 200,000 - 250,000; Full time

Job summary

A leading global hospitality brand in Dubai seeks a Vice President Marketing to guide the strategic brand vision for Rixos Hotels and the All-Inclusive Collection. The ideal candidate will possess over 15 years of senior marketing leadership experience in luxury hospitality, focusing on brand building and digital marketing. This role offers competitive salary, growth opportunities, and a creative work environment. Collaborate with a dynamic team to reshape the global brand presence and drive measurable growth.

Benefits

Great healthcare

Competitive salary

Learning opportunities

Collaborative culture

Qualifications

• 15+ years in senior marketing leadership, preferably in luxury hospitality or lifestyle brands.
• Expertise in brand building and global digital marketing campaigns.
• Strong commercial acumen and experience in Middle East, Europe, and Asia.

Responsibilities

• Define and evolve global brand identity and storytelling.
• Lead integrated marketing campaigns and partnerships.
• Oversee digital performance marketing and content excellence.
• Drive marketing plans for new openings and global initiatives.
• Manage global budgets, KPIs, and performance dashboards.

Skills

Leadership

Creativity

Stakeholder engagement

Brand building

Digital marketing

Commercial acumen

Job description

Company Description

The Vice President Marketing will serve as the strategic brand leader for Rixos Hotels and the All-Inclusive Collection, stewarding both brands into their next phase of global expansion, modernisation, and digital acceleration.

We are all about building brands with purpose, putting creative storytelling at the heart of everything we do, you will set the strategic vision for Rixos & AIC ensuring each brand has a distinct point of view and delivers innovative communication and activations. This role will lead the integrated brand plans across all properties developing culturally relevant annual marketing plans that drive both brand love and commercial needs. You will ensure the brand resonates consistently, performs commercially, and lead innovation in the competitive landscape of luxury and all-inclusive hospitality.

The Vice President Marketing shapes the global brand story, drives market presence, fosters high-impact partnerships, and ensures that every marketing action translates into measurable growth, deeper guest engagement, and stronger brand equity across all markets.

Job Description

• Define and evolve global brand identity, positioning, and storytelling.
• Lead integrated marketing campaigns, partnerships, and activations.
• Oversee digital performance marketing, content excellence, and emerging platforms.
• Drive marketing plans for new openings and global initiatives.
• Partner cross-functionally to align marketing with commercial priorities.
• Manage global budgets, KPIs, and performance dashboards.
• Inspire and develop a multi-disciplinary marketing team.

Qualifications

• 15+ years in senior marketing leadership, with luxury hospitality or lifestyle brand experience.
• Expertise in brand building, digital marketing, and global campaigns.
• Strong commercial acumen and multi-market experience (Middle East, Europe, Asia).
• Exceptional leadership, creativity, and stakeholder engagement skills.

Additional Information

What’s In It for You

• Lots of opportunity to progress and switch it up as part of a global family of brands.
• Great healthcare, competitive salary, and some nice extra perks across the Ennismore family of brands!
• Learning opportunities to broaden your skillset and development that helps you think, make, and thrive at work.
• The opportunity to be yourself and collaborate with other bright minds in a relaxed, innovative culture.