Trade Marketing Lead — UAE Shopper Activation

Abbott; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A global healthcare leader in Dubai is seeking a Trade Marketing Specialist. The role involves developing and executing trade marketing plans across various channels, designing in-store promotions, and collaborating with sales teams. Applicants should have a minimum of a bachelor's degree in Business, at least 5 years of experience, and strong skills in data analysis and relationship management. The ideal candidate will thrive in a dynamic environment focused on enhancing brand visibility and sales performance.

Qualifications

• Minimum bachelor's degree in Business or Commerce; master's preferred.
• At least 5 years of experience, with a minimum of 2 years in Trade Marketing.
• Proven experience working at or with trade channels.
• Able to analyze and report data effectively.
• Strong skills in building relationships and managing stakeholders.

Responsibilities

• Develop and execute trade marketing plans for UAE and Lower Gulf.
• Implement in-store promotions and visibility programs.
• Manage Point of Sale materials and ensure compliance.
• Collaborate with Sales teams to tailor trade programs.
• Monitor promotion performance and optimize initiatives.

Skills

Data analysis

Stakeholder management

Trade marketing experience

Relationship building

Proficiency in Excel

Proficiency in PowerPoint

Education

Bachelor's degree in Business or Commerce

Master's degree in Business or Commerce

Job description

A global healthcare leader in Dubai is seeking a Trade Marketing Specialist. The role involves developing and executing trade marketing plans across various channels, designing in-store promotions, and collaborating with sales teams. Applicants should have a minimum of a bachelor's degree in Business, at least 5 years of experience, and strong skills in data analysis and relationship management. The ideal candidate will thrive in a dynamic environment focused on enhancing brand visibility and sales performance.