Strategic Marketing Lead: Digital Growth & Brand

Aspris; Dubai; On-site; AED 150,000 - 200,000; Full time

Job summary

A healthcare company in Dubai is seeking a Marketing Manager to develop and implement comprehensive marketing strategies, oversee digital campaigns, and coordinate events. Candidates should have a Bachelor's degree in marketing or related field, 5-8 years of experience, and fluent English and Arabic skills. This role promises a dynamic work environment with opportunities to lead innovative projects.

Qualifications

• 5-8 years of experience (healthcare or wellness sector is an advantage).
• Strong experience in digital performance marketing.
• Fluent in English and Arabic.
• Strong leadership and stakeholder-management skills.

Responsibilities

• Develop the annual marketing strategy aligned with company objectives.
• Conduct market research competitor benchmarking and consumer insights.
• Manage paid campaigns on Google Ads, Meta, TikTok, and Snapchat.
• Generate monthly performance reports and ROI analysis.
• Lead company events, workshops, webinars, and exhibitions.
• Develop and monitor the marketing budget.

Skills

Strategic Planning

Team Leadership

Creative & Analytical Thinking

Digital Marketing Tools

Budgeting & Financial Planning

Communication & Presentation

Education

Bachelor's degree in marketing, Business, Media or related field

Tools

Google Ads

Meta

TikTok

Snapchat

Job description

A healthcare company in Dubai is seeking a Marketing Manager to develop and implement comprehensive marketing strategies, oversee digital campaigns, and coordinate events. Candidates should have a Bachelor's degree in marketing or related field, 5-8 years of experience, and fluent English and Arabic skills. This role promises a dynamic work environment with opportunities to lead innovative projects.