Social Media Specialist

Nordvest; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A dynamic company based in Dubai is seeking a proficient social media specialist to develop and execute a comprehensive social media strategy. The role involves leveraging trends to create high-quality content, improving outreach through strategic planning, and analyzing KPIs for promotional activities. Candidates should possess critical knowledge of social media indicators, excellent content creation skills, and an adaptable personality to enhance engagement effectively.

Qualifications

• Thorough knowledge of social media indicators like clicks, profile visits, likes, reach, etc.
• Skilled in handling content planning, ideation, creation, and delivery for major platforms.
• Proven track record of published content as a writer, blogger, or social media handler.

Responsibilities

• Leverage social media trends to advertise ongoing activities.
• Develop high-quality online material for the company's platforms.
• Track KPIs for social media activities and conclude results.

Skills

Social media indicators knowledge

Content planning and creation

SEO parameters understanding

Proven content track record

Effective communication

Adaptability

Job description

Responsibilities

• Leverage social media trends to advertise and highlight different ongoing activities of the company.
• Develop relative and high-quality online material to upload on the company's online platforms.
• Plan a comprehensive social media strategy for improving the outreach of the organization.
• Track KPIs for social media activities and conclude practical results of the company's promotional activities.
• Indulge in continuous efforts to improve online reader engagement by thorough SEO analysis.
• Take the initiative to understand modern trends and social media platforms to aim at a high level of user engagement.

Skills

• Thorough knowledge of social media indicators like clicks, profile visits, likes, reach, etc.
• Skilled in handling content planning, ideation, creation, and delivery for platforms like Facebook, LinkedIn, Instagram, and Twitter.
• Knowledge of metrics like referral, organic, and social traffic, along with an understanding of SEO parameters.
• Proven track record of published content as a writer, blogger, or social media handler.
• Efficient in exchanging knowledge through written and informal discussions with colleagues and senior management.
• An optimistic personality, ready to adapt to the organization's requirements for creating relevant promotional material.