Social Media Manager - Arabic Speaker

Nathan HR Human Resources; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A premier human resources agency in Dubai is looking for a Social Media Manager to oversee up to three client accounts primarily in the fashion and retail industry. This role requires strong client relationship management, content strategy execution, and mentorship abilities. The ideal candidate will possess extensive experience in managing client accounts, developing engaging content, and analyzing performance metrics. Join this dynamic team to drive innovative social media initiatives and foster business growth through enhanced client services.

Qualifications

• Proven experience in an agency environment is preferred.
• Strong ability to manage client relationships and presentations.
• Hands-on experience with scheduling tools and analytics.
• Experience in managing junior team members is required.

Responsibilities

• Manage up to three client accounts efficiently.
• Lead day-to-day client communication and coordination.
• Develop and schedule engaging content aligned with client objectives.
• Ensure all creative outputs meet quality standards and deadlines.
• Oversee daily operations of social media accounts.
• Prepare detailed performance reports and provide strategic recommendations.
• Mentor a Social Media Executive and manage team dynamics.

Skills

Proven experience as a Social Media Manager

Strong experience with fashion and retail brands

Excellent client relationship management

Strong copywriting and content planning

Ability to manage multiple accounts

Hands-on experience with social media platforms

Leadership skills

Proactive and creative mindset

Job description

Job Summary

The Social Media Manager will lead the end-to-end management of up to three client accounts, primarily within the fashion and retail sector. This role is client-facing and ownership-driven, responsible for strategy execution, content planning, daily account operations, and relationship management. The Social Media Manager will act as the key liaison between clients and internal creative teams, ensuring high-quality delivery, adherence to timelines, and consistent brand storytelling across platforms. The role also includes mentoring a Social Media Executive and contributing to business growth through upselling and expanded service opportunities.

Key Requirements & Skills

• Proven experience as a Social Media Manager, preferably within an agency environment.
• Strong experience handling fashion, retail, or lifestyle brands.
• Excellent client relationship management and presentation skills.
• Strong copywriting, content planning, and storytelling abilities.
• Ability to manage multiple accounts and deadlines simultaneously.
• Hands‑on experience with social media platforms, scheduling tools, and analytics.
• Leadership skills with experience managing junior team members.
• Proactive, creative, and solutions‑oriented mindset.

Key Responsibilities

1. Account & Client Management

• Manage a portfolio of up to three client accounts, ensuring smooth, timely, and efficient execution of all social media activities.

• Serve as the primary point of contact for clients, leading day‑to‑day communication, coordination, and relationship management.

• Conduct weekly client meetings to present performance reports, finalize upcoming content calendars, and gather new briefs.

• Build and maintain strong, long‑term client relationships through proactive communication, strategic guidance, and responsiveness.

2. Content Planning & Strategy

• Develop, write, and schedule engaging captions and content calendars aligned with each client’s brand voice, objectives, and target audience.

• Continuously enhance content pillars and contribute to evolving content strategies to elevate creative output and engagement.

• Drive innovative and creative initiatives to improve content quality, relevance, and impact across platforms.

3. Creative & Internal Coordination

• Coordinate closely with internal teams including art directors, content creators, copywriters, and production teams to brief, align, and deliver creative assets.

• Ensure all creative outputs meet quality standards, brand guidelines, and agreed timelines.

• Manage and execute out‑of‑scope or ad‑hoc projects as required, demonstrating flexibility and ownership.

4. Daily Operations & Execution

• Oversee the daily operations of all assigned social media accounts, including publishing, monitoring, and community management.

• Provide on‑ground support at client events when required, delivering live social media coverage and content creation using mobile devices.

5. Reporting & Performance Analysis

• Prepare and present detailed weekly, monthly, quarterly, and annual performance reports.

• Analyze social media metrics and insights to assess performance, optimize content, and provide strategic recommendations to clients.

6. Team Leadership

• Manage and mentor one Social Media Executive, providing guidance, feedback, and support to ensure high performance and professional growth.

7. Business Growth & Commercial Responsibility

• Identify opportunities to grow account billing through expanded services such as content creation, production, media planning, and influencer collaborations.

• Support upselling and cross‑selling initiatives in alignment with client needs and agency offerings.