Social Media Manager

SmartBart.io; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A digital marketing agency based in Dubai is looking for a Social Media Manager to develop and execute social media strategies. This role involves creating engaging content for Arabic-speaking audiences and managing daily activities across various platforms. Candidates should possess a Bachelor’s degree in Marketing or Communications, along with 1–6 years of relevant experience. Proficiency in Arabic and English, with skills in copywriting and analytics, is required for this position.

Qualifications

• 1–6 years of experience in social media management or a similar role.
• Strong copywriting, video editing, and graphic design skills.
• Proficient with analytics tools, SEO, and social media advertising platforms.

Responsibilities

• Manage daily social media activities and create engaging content.
• Plan and execute content calendars and maintain brand consistency.
• Track performance metrics and deliver analytical reports.
• Lead community engagement and manage advertising campaigns.
• Collaborate with cross‑department teams for campaigns.
• Maintain bilingual proficiency in Arabic and English.

Skills

Social media management

Copywriting

Video editing

Graphic design

Client relationship management

Bilingual proficiency in Arabic and English

Education

Bachelor's degree in Marketing or Communications

Tools

Google Analytics

SEO tools

Social media advertising platforms

Job description

Develop and execute social media strategies for the retail industry, creating engaging content and managing campaigns for Arabic‑speaking audiences.

Experience: 1–6 years in Dubai, UAE. Priority for candidates with a degree in Marketing or Communications.

Responsibilities

• Manage daily social media activities and create engaging content across platforms such as Facebook, Instagram, YouTube, Telegram, TikTok, and Twitter.
• Plan and execute content calendars, edit multimedia (video, images, infographics), and maintain brand consistency.
• Track performance metrics using tools like Google Analytics, SEO, and digital marketing platforms; deliver analytical reports.
• Lead community engagement and manage advertising campaigns, including lead generation and client acquisition.
• Collaborate with cross‑department teams to develop innovative campaigns and improve audience engagement.
• Maintain bilingual proficiency in Arabic and English; proficiency in Russian is a plus.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–6 years of experience in social media management or a similar role.
• Strong copywriting, video editing, and graphic design skills.
• Proficient with analytics tools, SEO, and social media advertising platforms.
• Excellent communication and client‑relationship management abilities.

Join a dynamic team focused on delivering high‑impact digital content and measurable results across the GCC market.