Social Media/Content Creation Manager

RAK Ceramics; Ras Al Khaimah; On-site; AED 183,000 - 258,000; Full time

Job summary

A leading ceramics brand in Ras al-Khaimah is seeking a Senior Social Media/Content Creation Manager to drive their local social media strategy. This role involves content creation, audience engagement, and data analysis to enhance brand presence online. The ideal candidate should have a Bachelor's degree in communications, be fluent in Arabic, and possess strong skills in marketing and social media. This position requires working closely with various teams to maintain brand consistency and manage different campaigns.

Qualifications

• Bachelor's degree in communications.
• Knowledge of marketing and social media best practices.
• Ability to work independently and as part of a team.
• Strong customer service skills.
• Fluency in Arabic is a must.

Responsibilities

• Oversee social media accounts’ design (mainly Instagram UAE).
• Collaborate with sales and customer service teams for brand consistency.
• Coordinate with Global account managers for consistent brand image/contents.
• Stay updated with social media trends and best practices.
• Develop and manage engaging content across platforms.
• Interact with followers and build community online.
• Track performance metrics and analyze data for campaign improvement.
• Manage and maintain social media accounts.
• Work closely with marketing team members for consistency.
• Identify and collaborate with influencers to expand brand reach.
• Liaise with agencies to optimize paid social media campaigns.

Skills

Knowledge of marketing and social media best practices

Strong customer service skills

Ability to work independently and as part of a team

Ability to adapt to changing social media algorithms and trends

Fluency in Arabic

Proficiency in social media platforms

Graphic design and/or video editing skills

Education

Bachelor's degree in communications

Job description

Who We Are

We help to create icons. We help to build marvels. Our products feature in some of the most iconic buildings in the world.

RAK Ceramics is one of the largest ceramics brands globally, specializing in ceramic and gres porcelain wall and floor tiles, sanitaryware, faucets, and tableware. Headquartered in the United Arab Emirates, we serve clients in over 150 countries through operational hubs in Europe, the Middle East and North Africa, Asia, North & South America, and Australia.

With over 12,000 employees from 40+ nationalities, we are a truly global and diverse organization. RAK Ceramics is publicly listed on the Abu Dhabi Securities Exchange (ADX) and the Dhaka Stock Exchange.

The Role

The Senior Social Media/Content Creation Manager is responsible for planning, executing, and analyzing the company's social media strategy in the local market (UAE), aiming to increase brand awareness, engagement, and traffic. He/She manages content creation, audience engagement, and data analysis to optimize online presence across various platforms.

What You Will Be Doing

• Oversee social media accounts’ design (mainly Instagram UAE)
• Collaborate with other teams, like sales and customer service, to ensure brand consistency
• Coordinate with the Global account managers, in order to be consistent in the brand image/contents
• Trend Monitoring: Stay up-to-date with the latest social media trends and best practices.
• Content Creation & Management: Develop, curate, and manage engaging content across various platforms.
• Audience Engagement: Interact with followers, respond to comments, and build community online.
• Data Analysis & Reporting: Track performance metrics, analyze data, and provide insights to improve campaigns.
• Campaign Management: Plan, execute, and optimize social media campaigns to achieve specific goals.
• Platform Management: Manage and maintain social media accounts on various platforms.
• Collaboration: Work closely with other marketing team members to ensure consistency.
• Influencer Engagement: Identify and collaborate with influencers to expand brand reach.
• Paid Media: Liaise with agencies to optimize paid social media campaigns.

Our Ideal Match

• Bachelor's degree in communications
• Knowledge of marketing and social media best practices
• Ability to work independently and as part of a team
• Strong customer service skills
• Ability to adapt to changing social media algorithms and trends
• Proficiency in social media platforms and Graphic design and/or video editing skills
• Fluency in Arabic is a must

RAK Ceramics is an Equal Opportunity Employer.

We do not discriminate on the basis of race, colour, religion, gender, nationality, disability, age, or marital status.