Senior Performance Marketing Manager

Alcumus; Dubai; Hybrid; AED 120,000 - 200,000; Full time

Job summary

A global compliance firm is looking for a skilled performance marketer based in Dubai. This role involves developing and managing outbound marketing strategies to drive sales for multiple products. The successful candidate will have a Bachelor's degree in Marketing, significant experience in a B2B environment, and strong skills in performance management. Benefits include generous annual leave, a healthcare plan, and a solid pension scheme, reflecting our commitment to employee wellbeing.

Benefits

Enhanced Parental Leave

Generous annual leave

Healthcare Plan

Annual Giving Day

Cycle-to-work Scheme

Pension scheme with employer contributions

Life Assurance

Rewards Program

LinkedIn Learning License

Qualifications

• Significant experience managing performance-based activity to ensure ROI.
• Experience leading high-performing teams in a B2B environment.
• Strong experience with performance marketing strategies.

Responsibilities

• Develop outbound performance marketing programs to drive new client sales.
• Manage and optimize marketing campaigns for various products.
• Oversee lead nurturing campaigns and improve user engagement.

Skills

Performance-based activity management

Lead campaign delivery

Alignment of marketing with sales strategy

High-performance marketing ecosystem

Acquisition strategy creation

Education

Bachelor's degree in Marketing or related field

Tools

Marketing Automation Software (HubSpot)

MS Dynamics

Job description

Department & Location

Alcumus Employment Type: Full Time
Location: Global

Role Overview

Alcumus SafeContractor helps over 50,000 organisations globally protect their people, operations, and the planet. We support hiring clients, suppliers, and contractors by keeping them compliant with the standards that matter most – from health & safety and sustainability to ethical behaviour. We want to create a better working world by building a global network of responsible buyers and suppliers.

Key Responsibilities

Using sharp technical and analytical skills, develop and deliver outbound performance marketing programs with the highest level of efficiency and accuracy to drive SafeContractor new business client, SafeWorkforce, SafeHR and any future products in the UK to meet new business performance targets across the top, middle and bottom of the funnel. Deeply analytical, own the reporting and monitor success metrics for the outbound marketing performance channel and identify critical improvement opportunities within the programs with action items to address.

• Utilise AI optimisation, A/B, split & multivariate testing, and attribution modelling to drive intent, conversion, growth.
• Proactively responsible for outbound budgeting and forecasting for new business SafeContractor client, SafeWorkforce, SafeHR.
• Full ownership for design, creation, execution, performance and optimisation of marketing campaigns.
• Manage the outbound performance marketing team of managers and executives (4 currently), customer performance marketing manager and external agencies where required.
• Develop multi‑product outbound campaigns including ABM, sector‑focused client campaigns such as webinars, and marketing automation that drive trigger events.
• Oversee lead nurturing campaigns and event marketing for all SafeContractor divisional products.
• Drive data‑driven experiments in marketing campaigns that innovate user experience and engagement.
• Work in partnership Head of Field Sales in client pipeline‑building within their designated territories and sectors.

Qualifications & Experience

• Significant experience managing performance‑based activity to ensure ROI.
• Demonstrable experience delivering highly targeted, effective campaigns to drive lead quality, conversions, and revenue.
• Clear ability to align marketing efforts with sales strategy.
• Experience leading a high‑performing, target‑oriented marketing ecosystem.
• Commercial experience in a fast‑paced B2B environment.
• Strong experience managing performance marketing strategies across broad sales cycles.
• Experience creating an acquisition strategy across all outbound channels.
• Bachelor’s degree in Marketing or a related field.
• Strong experience with Marketing Automation software (HubSpot a plus).
• Experience working with MS Dynamics preferred.
• Experience of working in a SaaS environment.
• Demonstrable experience managing existing customer programmes to drive retention and stickiness.

Benefits & Perks

• Enhanced Parental Leave
• Generous annual leave
• Healthcare Plan
• Annual Giving Day – an extra day to give back to yourself or your community
• Cycle‑to‑work Scheme
• Future Planning
• Pension scheme with employer contributions
• Life Assurance – 3X base salary
• Rewards Program – access to discounts and cashback
• LinkedIn Learning License for upskilling & development

Equal Opportunity Statement

Alcumus is a proud equal‑opportunity employer. We are committed to ensuring that no candidate is discriminated against because of gender identity and expression, race, disability, ethnicity, sexual orientation, age, colour, region, creed, national origin, or sex. We are dedicated to growing a diverse team while continuing to create an inclusive environment where everyone feels safe and empowered to be themselves.

Application Process

• A response to your application within 15 working days
• Initial discovery call with the recruiter
• First stage interview via Microsoft Teams
• Additional interview (likely face to face) with the stakeholders you’ll be working with closely in the role
• We’re keen to ensure our hiring process allows you to be at your best, so if you need us to make any adjustments, please just let us know.