Regional Head of Marketing MEA, FMCG

NTS Group; United Arab Emirates; On-site; AED 300,000 - 400,000; Full time

Job summary

A leading executive search firm is partnering with a renowned FMCG company to recruit a Regional Head of Marketing MEA in Dubai. This senior leadership role involves driving marketing strategy, brand growth, and consumer engagement across the Middle East and Africa. The ideal candidate will have over 12 years of marketing experience in the FMCG sector, a proven track record in brand strategy, and strong leadership skills. This position offers a unique opportunity to shape marketing efforts in a competitive market.

Qualifications

• 12+ years’ marketing experience within the FMCG sector, including regional exposure across MEA.
• Proven track record in leading successful brand strategies and driving growth.
• Strong leadership skills with experience managing diverse, multi-market teams.

Responsibilities

• Lead the development and execution of the MEA marketing strategy.
• Oversee brand management and portfolio strategy across multiple categories.
• Manage and optimise regional marketing budgets for high ROI.

Skills

Leadership skills

Brand strategy development

Consumer insights

Stakeholder management

Marketing strategy alignment

Education

Bachelor’s degree in Marketing, Business, or related field

Master’s degree (preferred)

Job description

We are NTS Group.

The region’s leading Executive Search, Outplacement & Career Transition firm across the Middle East, bringing over 25 years of local expertise and a track record of exceptional service for our clients and candidates. Operating from our strategically positioned offices in Dubai, London, and Singapore, we offer a comprehensive range of services delivered by industry experts. These include Contingency & Executive Search Campaigns, Outplacement & Redundancy Support, RPO Projects, Talent Mapping, Women in Leadership & Leadership Development, and our award-winning Executive Career Transitioning Programs.

We are currently partnering with a leading FMCG company to recruit a Regional Head of Marketing MEA based in Dubai. This is a senior leadership role responsible for driving marketing strategy, brand growth, and consumer engagement across the Middle East & Africa region.

What You’ll be Doing…

• Lead the development and execution of the MEA marketing strategy in alignment with global objectives.
• Oversee brand management, portfolio strategy, innovation, and go-to-market plans across multiple categories.
• Drive consumer insights and market intelligence to inform brand positioning and strategy.
• Manage and optimise regional marketing budgets to deliver high ROI.
• Lead, mentor, and develop high-performing marketing teams across the region.
• Partner cross-functionally with sales, trade marketing, and commercial teams to ensure seamless execution.
• Build strong relationships with key stakeholders, agencies, and retail partners to enhance brand visibility and performance.
• Champion digital transformation and integrated marketing campaigns to strengthen consumer engagement.

Who You Are…

• Bachelor’s degree in Marketing, Business, or related field (Master’s preferred).
• 12+ years’ marketing experience within the FMCG sector, including regional exposure across MEA.
• Proven track record in leading successful brand strategies and driving growth in competitive markets.
• Strong leadership skills with experience managing diverse, multi-market teams.
• Expertise in consumer insights, innovation management, and integrated campaign execution.
• Commercially astute with the ability to align marketing strategies with business objectives.
• Excellent communication and stakeholder management skills.

Due to the large number of applications we receive, we can only respond to candidates who have been shortlisted for the position. If you haven’t had a response within 5 working days, please assume you have not been shortlisted. Many thanks and good luck in your job search.