Product Marketing Specialist

Vrinda Global; Ras Al Khaimah; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading wellness company in Ras Al Khaimah is seeking a Product Marketing Specialist. The role involves crafting effective product positioning and messaging, developing marketing materials, supporting product launches, and conducting market research. A strong background in product marketing and brand storytelling is essential. This position offers a dynamic environment where collaboration with various teams is key for success.

Qualifications

• Strong understanding of product positioning and value propositions.
• Experience in crafting messaging and brand storytelling.
• Ability to conduct market research and analyze competitors.

Responsibilities

• Craft clear product positioning and differentiated value propositions.
• Build persuasive messaging and sales narratives.
• Develop and organise all product marketing materials.
• Contribute to pricing and segmentation strategies.
• Support product launches and new concept introductions.

Job description

Greetings!

Hope you are doing well!

We have an amazing oppiortunity for you of:

Position

Product Marketing Specialist

Location

Ras Al Khaimah, UAE

Key Responsibilities

• Craft clear product positioning and differentiated value propositions for various wellness categories
• Build persuasive messaging, sales narratives, and premium brand storytelling
• Develop and organise all product marketing materials, including brochures, catalogues, datasheets, and sales decks
• Contribute to the development of pricing, segmentation, and product collections
• Perform market research and track competitor movements to support strategic decisions
• Support end-to-end product launches and the introduction of new concepts
• Work alongside technical, sales and leadership teams to ensure alignment in communication and strategy
• Maintain brand consistency and uphold luxury standards across all channels

If you're interested in exploring this opportunity, please share your updated CV and I'd be delighted to discuss it further. You can reach out to me at [e-mail].