Description
Role : Head of Direct Business and Digital Assets
Location : Abu Dhabi
Role Purpose:
The Head of Direct Business and Digital Assets will manage and develop ADIB Sec. direct trading channels ensuring the provision of high-quality products and services to clients. Incumbent will work closely with leadership to shape & implement the Direct Business strategy based on thorough understanding of market trends technical breakthroughs and customer behavior in the brokerage industry Furthermore the incumbent will oversee the growth security compliance and innovation of digital assets such as cryptocurrencies CBDC Tokenized payments and other blockchain-based products of virtual assets for the retail bank. This role requires strategic vision leadership skills and deep industry knowledge to drive long term growth and profitability.
Key Accountabilities of the role
- Develop and execute direct banking / online trading strategy for ADIB securities business including implementing /enhancing the digital trading platform / capabilities expansion into new markets enhancement of product offerings and service capabilities.
- Driving digital trading volumes to achieve growth/revenue targets thus ensuring all features related to brokerage operations systems are held to the highest standards.
- Working with key stakeholders including operations compliance marketing to scale up the securities trading business.
- Monitor market trends and competitor activities to identify opportunities and threats.
- Spearhead operational and business relationships with 3rd party correspondent brokerage firms and custodians to deliver best in class products suited to clients.
- Implement best practices and streamline processes to enhance client experience.
- Manage additional budgets and resources required against financial performance of new initiatives thus ensuring profitability.
- Develop and implement client retention strategies.
- Develop and execute marketing strategies to attract new clients.
- Commence and lead the business analysis function within ADIB Securities to drive sales based on analytics and data.
- Work closely with ADIB ITD and digital team to manage & deploy resources including engineering development operations business analysis and data science to drive new products.
- Enhance ADIB Securities product offering in line with Sharia guidelines via digital solutions propose new products and asset classes which can be offered to clients seek approvals for such products from internal sharia corresponding markets and regulators.
- Guarantee the consistency and quality of the customer experience across all digital channels and touch points.
- Ensure all controls and risks are addressed and managed properly thus the business systems meet the required internal/external Audit as well as regulatory items.
- Ensure continuity and operating services for APP & Web to ensure business continuity.
- Reengineer/Optimize business and operating processes across the organization.
Key Responsibilities Digital Assets
- Develop digital assets strategy and implementation plan for the business including development of product offerings and capabilities identifying used cases for market roll out