Dubai Senior Marketing Lead — Academic Journals & Events

Informa Group Plc.; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading academic publishing company is seeking a Senior Marketing Executive in Dubai to enhance B2C marketing strategies targeting academic researchers. This role involves managing events, implementing marketing campaigns, and coordinating with commercial teams to boost journal submissions. Ideal candidates will possess strong communication skills and a proactive attitude, contributing to team and departmental objectives.

Benefits

25 days annual leave

Volunteer days

Company-funded private medical insurance

ShareMatch scheme

Recognition for achievements

Career development opportunities

Flexible working arrangements

Qualifications

• Experience in a marketing environment with evidence-based campaigns.
• Demonstrable customer and commercial awareness.
• Strong English-language communication skills.
• Self-starter with time management skills.
• Experience with marketing initiatives.

Responsibilities

• Support the rollout of marketing strategy in MENA focusing on academic submissions.
• Manage key customer events in the region.
• Develop marketing campaign briefs for digital delivery.
• Measure and report on campaign progress linking to objectives.

Skills

B2C marketing

Event management

Digital marketing

Customer engagement

Communication skills

Job description

A leading academic publishing company is seeking a Senior Marketing Executive in Dubai to enhance B2C marketing strategies targeting academic researchers. This role involves managing events, implementing marketing campaigns, and coordinating with commercial teams to boost journal submissions. Ideal candidates will possess strong communication skills and a proactive attitude, contributing to team and departmental objectives.