Digital Marketing Manager

Tipstat; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A digital marketing agency in Dubai seeks a Digital Marketing Specialist to develop and implement strategies focusing on Google Ads and Meta Ads. Responsibilities include conducting market research, collaborating with teams, analyzing campaign performance, and managing budgets. Candidates should have a Bachelor’s degree in Marketing or related field and proven experience in managing successful digital campaigns. Strong analytical, communication, and project management skills are essential.

Qualifications

• Bachelors degree in Marketing Business or a related field.
• Proven experience in managing Google Ads and Meta Ads campaigns.
• Excellent analytical skills to interpret data and make informed decisions.

Responsibilities

• Develop and implement comprehensive digital marketing strategies focusing on Google Ads and Meta Ads.
• Conduct in-depth market research and competitive analysis to identify new opportunities.
• Collaborate with cross-functional teams to align marketing efforts with business objectives.
• Monitor and analyze campaign performance metrics and provide detailed reports.
• Manage budget allocations for digital campaigns ensuring optimal spending efficiency.

Skills

Google Ads management

Meta Ads management

Market research

Analytical skills

Communication

Project management

Education

Bachelor's degree in Marketing, Business or related field

Job description

Responsibilities

• Develop and implement comprehensive digital marketing strategies focusing on Google Ads and Meta Ads to drive brand awareness and generate high-quality leads.


• Conduct in-depth market research and competitive analysis to identify new opportunities for online advertising and improve current campaign performance.


• Collaborate with cross-functional teams including product development and sales to align digital marketing efforts with the companys overall business objectives.


• Monitor and analyze campaign performance metrics using analytics tools and provide detailed reports with insights and recommendations for continuous improvement.


• Manage budget allocations for digital campaigns ensuring optimal spending efficiency while maximizing return on investment.

Requirements

• Bachelors degree in Marketing Business or a related field.


• Proven experience in managing Google Ads and Meta Ads campaigns with a strong track record of success.


• Excellent analytical skills to interpret data and make informed decisions.


• Strong understanding of digital marketing strategies and tools.


• Exceptional communication and project management skills.