Crypto Product Marketing Manager - GTM & Growth

Stryker Corporation; Dubai; On-site; Confidential; Full time

Job summary

A global financial technology company in Dubai is seeking a Product Marketing Manager to lead the marketing of new Crypto products. This role involves understanding customer needs, managing go-to-market strategies, and driving impactful campaigns. Ideal candidates will have experience in B2C marketing within a fast-paced tech environment and possess strong communication and analytical skills. Diverse candidates are encouraged to apply, as the company values inclusivity in its hiring process.

Qualifications

• Experience in a fast-paced B2C marketing environment.
• Strong understanding of competitive landscape in Crypto.
• Experience managing complex campaigns with cross-functional teams.

Responsibilities

• Identify customer needs to create actionable insights.
• Drive go-to-market launches with audience strategies.
• Develop research plans for customer insights.
• Collaborate with teams to execute marketing campaigns.
• Run experiments to test hypotheses for strategy.
• Scale marketing efforts by creating playbooks.

Skills

B2C product marketing experience

Knowledge of Crypto industry

Ability to manage go-to-market campaigns

Analytical skills

Excellent communication skills

Job description

A global financial technology company in Dubai is seeking a Product Marketing Manager to lead the marketing of new Crypto products. This role involves understanding customer needs, managing go-to-market strategies, and driving impactful campaigns. Ideal candidates will have experience in B2C marketing within a fast-paced tech environment and possess strong communication and analytical skills. Diverse candidates are encouraged to apply, as the company values inclusivity in its hiring process.