Copywriter

The First Group Hospitality; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading hotel group in Dubai is seeking a talented Copywriter to develop engaging content that enhances brand presence and drives audience engagement. The ideal candidate will have excellent writing skills, and the ability to adapt their tone for various platforms. Responsibilities include writing content for websites, blogs, and social media, collaborating with teams for cohesive messaging, and conducting industry research. This role offers a unique opportunity in a vibrant environment.

Qualifications

• Proven experience as a copywriter or related field.
• Strong portfolio of published works.
• Ability to adapt tone and style.

Responsibilities

• Write engaging and persuasive content for various platforms.
• Proofread and edit content for clarity and brand alignment.
• Conduct research on industry trends and target audiences.
• Collaborate with marketing and design teams.

Skills

Excellent Writing & Editing Skills

Creativity & Adaptability

Research & Analytical Skills

Time Management & Multitasking

Marketing & Branding Awareness

Job description

Overview

Born in the heart of Dubai, The First Collection embodies a blend of authentic, value-driven experiences, emphasising comfort and ease in each bespoke accommodation. Our hotels, each teeming with its own character, transcend conventional stays, offering immersive experiences designed for genuine connections. Adorned with contemporary elegance, our spaces beckon guests into a haven of warmth and style, all set against the vibrant backdrop of Dubai’s illustrious neighbourhoods. Each of our hotels serves as an urban retreat where the excitement of the city is complemented by serene moments at Soluna Restaurants and Beach Club on The Palm Jumeirah. Our guests are given access to a world of exclusivity, comfort, diverse dining, and private access to our beach club’s Mediterranean-inspired charm, seamlessly blending the essence of an unparalleled urban resort experience.

As part of The First Group, the region’s pinnacle in award-winning lifestyle hotels and investment solutions, The First Collection stands as more than a hotel brand – it is a commitment, a passion, and a journey into Dubai’s finest.

Job Description

We are seeking a talented and creative Copywriter to develop compelling content that enhances brand presence, engages audiences, and drives conversions. The ideal candidate should have excellent writing skills, a keen eye for detail, and the ability to adapt their tone and style to different platforms and target audiences.

Key Responsibilities

• Write engaging and persuasive content for websites, blogs, social media, advertisements, email campaigns, brochures, and other marketing materials.
• Proofread and edit content to ensure clarity, coherence, and alignment with brand guidelines.
• Conduct thorough research on industry trends, competitors, and target audiences to produce relevant and impactful content.
• Collaborate with marketing and design teams to align content with branding and campaign strategies.
• Work closely with marketing teams, designers, and stakeholders to ensure cohesive messaging across all platforms.
• Adapt writing tone and style based on the platform, target audience, and brand guidelines.

Desired Skill & Expertise

• Excellent Writing & Editing Skills
• Creativity & Adaptability
• Research & Analytical Skills
• Time Management & Multitasking
• Marketing & Branding Awareness