Performance Marketing Lead — Remote Growth Architect

Placements24; Richards Bay; Remote; ZAR 600.000 - 1.000.000; Vollzeit

Benefits dieser Stelle

Performance bonuses

Remote work

Career development

Growth opportunities

Analytics tools access

Richards Bay role

Zusammenfassung

Placements24 in Richards Bay, KwaZulu-Natal, ZA, seeks a Performance Marketing Lead to drive growth across paid channels, optimize ROI, and manage substantial budgets. You'll lead campaigns on Google Ads, Facebook/Instagram, and affiliates, while mentoring a marketing team and collaborating with product and analytics to scale an evolving e-commerce business.

You will oversee budgeting, optimize campaigns, and explore new channels.

Qualifikationen

• Bachelor's degree in Marketing, Business, Economics, or a related quantitative field.
• Minimum of 5 years of progressive experience in performance marketing with paid acquisition focus.
• Proven track record managing large-scale paid media budgets and delivering ROI.
• Expertise in Google Analytics, Google Ads, Facebook Ads Manager, and other major platforms.
• Strong analytical and data modeling skills; proficient in A/B testing and CRO.
• Experience with affiliate marketing and programmatic advertising is a plus.
• Strong leadership and project management skills with mentoring ability.
• Excellent communication and interpersonal skills.

Aufgaben

• Develop and implement performance marketing strategies to drive acquisition and revenue.
• Manage and optimize paid campaigns across Google, Facebook, Instagram, and affiliates.
• Oversee budget allocation across channels to maximize ROI.
• Analyze campaign performance, website analytics, and customer data for optimization.
• Lead A/B testing for creatives, landing pages, and targeting.
• Collaborate with creative, content, and web teams for campaign execution.
• Test new channels and emerging technologies for growth.
• Manage relationships with external agencies and partners.
• Stay ahead of trends, competitor activity, and best practices.

Kenntnisse

Paid acquisition

Analytics

Leadership

A/B testing

CRO

Ausbildung

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Affiliate platforms

Jobbeschreibung

Placements24 in Richards Bay, KwaZulu-Natal, ZA, seeks a Performance Marketing Lead to drive growth across paid channels, optimize ROI, and manage substantial budgets. You'll lead campaigns on Google Ads, Facebook/Instagram, and affiliates, while mentoring a marketing team and collaborating with product and analytics to scale an evolving e-commerce business.

You will oversee budgeting, optimize campaigns, and explore new channels.