FMCG E-commerce Specialist - Port Elizabeth

Placements24; Gqeberha; Presencial; ZAR 420.000 - 720.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary package

Medical aid and retirement fund

Career development and training

Full-time position based in Port 

Exposure to cutting-edge e-commerce

Descripción de la vacante

Placements24 is seeking an ambitious E-commerce Specialist in Port Elizabeth to drive online sales for FMCG brands. You will optimize product listings, manage digital ads, and analyze performance to boost brand visibility in the South African market.

Ideal candidates have 2–4 years in e-commerce, strong SEO/SEM, and hands-on experience with Shopify, Takealot, and Amazon, plus proficiency in Google Analytics. This full-time role is based on-site in Port Elizabeth.

Formación

• Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field.
• 2–4 years of experience in e-commerce management, digital marketing, or online sales.
• Proven experience with major e-commerce platforms (Shopify, Takealot, Amazon).
• Strong understanding of SEO, SEM, social media advertising, and content marketing.
• Proficiency in Google Analytics and other web analytics tools.

Responsabilidades

• Develop and execute e-commerce strategies to drive online sales and market share for FMCG products.
• Manage and optimize product listings on various e-commerce platforms, ensuring accuracy, compelling copy, and high-quality visuals.
• Plan, implement, and monitor digital advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
• Analyze website traffic, sales data, and customer behavior using tools like Google Analytics to identify trends and opportunities.
• Collaborate with the marketing and sales teams to ensure alignment between online and offline strategies.
• Stay up-to-date with the latest e-commerce trends, tools, and best practices in the South African market.
• Manage online customer reviews and feedback, responding appropriately to enhance brand reputation.
• Identify and develop partnerships with relevant online retailers and marketplaces.
• Ensure seamless user experience on the e-commerce platform and troubleshoot any issues.
• Contribute to the overall digital marketing strategy of the company.

Conocimientos

SEO

SEM

Social ads

Content marketing

Analytics

Project management

Communication

Educación

Bachelor's degree in Marketing, Digital Marketing, Business, or a related field

Herramientas

Shopify

Takealot

Amazon

Google Analytics

Descripción del empleo

About the Role

Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) industry, is looking for an ambitious and tech-savvy E-commerce Specialist to join their team in Port Elizabeth, Eastern Cape. This role is pivotal in driving the online sales strategy and managing the digital presence of our client's brands. The ideal candidate will have a strong understanding of e-commerce platforms, digital marketing tactics, and online consumer behavior within the South African context. You will be responsible for optimizing online product listings, managing digital advertising campaigns, and analyzing e-commerce performance metrics to maximize sales and brand visibility. This is an exciting opportunity to shape the digital future of established FMCG brands in Port Elizabeth. The position is based full-time in Port Elizabeth, offering a chance to immerse yourself in a hands-on digital role.

Key Responsibilities

• Develop and execute e-commerce strategies to drive online sales and market share for FMCG products.
• Manage and optimize product listings on various e-commerce platforms, ensuring accuracy, compelling copy, and high-quality visuals.
• Plan, implement, and monitor digital advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
• Analyze website traffic, sales data, and customer behavior using tools like Google Analytics to identify trends and opportunities.
• Collaborate with the marketing and sales teams to ensure alignment between online and offline strategies.
• Stay up-to-date with the latest e-commerce trends, tools, and best practices in the South African market.
• Manage online customer reviews and feedback, responding appropriately to enhance brand reputation.
• Identify and develop partnerships with relevant online retailers and marketplaces.
• Ensure seamless user experience on the e-commerce platform and troubleshoot any issues.
• Contribute to the overall digital marketing strategy of the company.

Requirements

• Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
• 2-4 years of experience in e-commerce management, digital marketing, or online sales, preferably in the FMCG sector.
• Proven experience with major e-commerce platforms (e.g., Shopify, Takealot, Amazon).
• Strong understanding of SEO, SEM, social media advertising, and content marketing.
• Proficiency in Google Analytics and other web analytics tools.
• Excellent analytical skills and data-driven decision-making abilities.
• Strong project management and organizational skills.
• Effective communication and collaboration skills.
• Must be based in or willing to relocate to Port Elizabeth, Eastern Cape, South Africa.
• Familiarity with the South African e-commerce landscape is essential.

Benefits

• Competitive salary package.
• Opportunity to drive digital growth for leading FMCG brands.
• Full-time position based in Port Elizabeth.
• Exposure to cutting-edge e-commerce strategies and tools.
• Contribution to a key growth area for the company.
• Comprehensive medical aid and retirement fund benefits.
• Professional development and training opportunities in digital marketing.
• Work within a dynamic and innovative team.
• Potential for career advancement within the e-commerce domain.
• Engage with the vibrant South African digital marketplace.