E-commerce Specialist - FMCG

Placements24

LegKraal Gate

Hybrid

ZAR 420,000 - 640,000

Full time

7 days ago

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Benefits offered by this job

Competitive salary

Fully remote work

Health insurance

Job summary

Placements24 is seeking a proactive E-commerce Specialist to drive online sales and the digital presence for a leading FMCG company. This fully remote role requires expertise in managing online retail platforms, optimizing product listings, and executing digital marketing strategies to grow the brand across marketplaces and direct‑to‑consumer channels.

You will analyze sales data, implement SEO/SEM, and coordinate with marketing to ensure strong brand messaging and customer experience.

Qualifications

Bachelor's degree in Marketing, Business, E-commerce or related field.
At least 3 years in e-commerce management, preferably FMCG.
Proven experience managing online sales platforms and digital campaigns.
Strong analytical skills with e-commerce analytics and reporting.
Solid SEO, SEM, social media marketing, and content creation knowledge.
Ability to work independently in a remote setting and manage multiple projects.

Responsibilities

Manage and optimize product listings on Takealot, website, and other online retailers.
Develop and implement e-commerce marketing strategies including SEO and paid search.
Analyze sales data, website traffic, and conversion rates for improvement.
Collaborate with marketing and sales to ensure consistent brand messaging online.
Monitor competitor activities and industry trends to stay competitive.
Handle online customer inquiries to maintain high satisfaction.

Skills

E-commerce management

Product merchandising

Digital marketing

SEO/SEM

Analytics tools

Education

Bachelor's degree in Marketing, Business, E-commerce

Tools

Google Analytics

Shopify

Takealot platform

SEO tools

Email marketing tools

Job description

About the Role

Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is seeking a proactive and skilled E-commerce Specialist to drive their online sales and digital presence. This fully remote role requires an individual adept at managing online retail platforms, optimizing product listings, and executing digital marketing strategies to enhance brand visibility and customer acquisition. You will be instrumental in growing our client's e-commerce footprint, ensuring a seamless online shopping experience for consumers across various digital marketplaces and direct-to-consumer channels.

Key Responsibilities

Manage and optimize product listings on various e-commerce platforms (e.g., Takealot, company website, other online retailers).
Develop and implement e-commerce marketing strategies, including SEO, paid search, social media promotion, and email campaigns.
Analyze e-commerce sales data, website traffic, and conversion rates to identify trends and opportunities for improvement.
Collaborate with the marketing and sales teams to ensure consistent brand messaging and promotional activities online.
Monitor competitor activities and industry trends to maintain a competitive edge in the online marketplace.
Ensure a high level of customer satisfaction by managing online customer inquiries and feedback effectively.

Requirements

Bachelor's degree in Marketing, Business, E-commerce, or a related field.
Minimum of 3 years of experience in e-commerce management , preferably within the FMCG sector.
Proven experience in managing online sales platforms, product merchandising, and digital marketing campaigns.
Strong analytical skills with proficiency in e-commerce analytics tools and reporting.
Excellent understanding of SEO, SEM, social media marketing, and content creation for online platforms.
Ability to work independently in a remote setting and manage multiple projects simultaneously.

Benefits