Remote E-commerce Specialist - FMCG Online Retail

Placements24; Upington; Hybrid; ZAR 480,000 - 720,000; Full time

Benefits offered by this job

Flexible hours

Remote role

Home office allowance

Health benefits

Professional development

Job summary

Placements24 is recruiting a Remote E-commerce Specialist for a leading FMCG client. This fully remote role focuses on developing and executing e-commerce strategy, optimizing listings, driving traffic, and improving conversion rates across online platforms.

You will analyze performance metrics, work with marketing and sales, and stay ahead of digital trends. Requires 4+ years in e-commerce, knowledge of Shopify or Magento, and proficiency with Google Analytics.

Qualifications

• Bachelor's degree in Marketing, E-commerce, Business Administration, or a related field.
• Minimum of 4 years of experience in e-commerce management, digital marketing, or online retail, preferably within the FMCG industry.
• Proven experience in managing online product listings, optimizing conversion rates, and driving online sales.
• Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
• Proficiency in e-commerce platforms (Shopify, Magento) and analytics tools (Google Analytics).
• Excellent analytical, problem-solving, and project management skills.
• Strong written and verbal communication skills, with the ability to work effectively in a remote team.
• Self-motivated, organized, and able to manage multiple projects simultaneously in a remote setting.

Responsibilities

• Develop and implement comprehensive e-commerce strategies to drive online sales and brand presence for FMCG products.
• Manage and optimize product listings on various online marketplaces and direct-to-consumer platforms, ensuring accuracy, compelling descriptions, and high-quality imagery.
• Drive online traffic through digital marketing initiatives, including SEO, SEM, social media marketing, and email marketing campaigns.
• Monitor and analyze e-commerce performance metrics (e.g., conversion rates, AOV, CAC) and identify areas for improvement.
• Collaborate with the marketing and sales teams to ensure consistent brand messaging and promotional activities across online channels.
• Conduct market research on online trends, competitor strategies, and customer behavior to identify new opportunities.
• Manage customer service inquiries and feedback received through online channels.
• Oversee inventory management for online sales channels, coordinating with the supply chain team.
• Stay up-to-date with the latest e-commerce technologies, platforms, and best practices.
• Prepare regular reports on e-commerce performance and present actionable insights to stakeholders.

Skills

E-commerce management

Digital marketing

SEO/SEM

Google Analytics

Remote work

Education

Bachelor's degree in Marketing or related field

Tools

Shopify

Magento

Job description

About the Role

Join our client, a dynamic leader in the FMCG sector, as a Remote E-commerce Specialist. This fully remote position is ideal for a tech-savvy individual passionate about online retail and digital strategy. You will be instrumental in developing and executing our client's e-commerce strategy, optimizing online sales channels, and enhancing the digital customer experience. Your role will involve managing product listings, driving traffic, optimizing conversion rates, and analyzing performance metrics across various online platforms. This is a fantastic opportunity to shape the online presence of well-known FMCG brands from the comfort of your home. We are looking for a self-starter with a proven track record in e-commerce, strong analytical skills, and the ability to thrive in a remote-first, fast-paced environment. Your contributions will directly impact our client's online growth and market reach, particularly in regions like Upington and beyond.

Key Responsibilities

• Develop and implement comprehensive e-commerce strategies to drive online sales and brand presence for FMCG products.
• Manage and optimize product listings on various online marketplaces and direct-to-consumer platforms, ensuring accuracy, compelling descriptions, and high-quality imagery.
• Drive online traffic through digital marketing initiatives, including SEO, SEM, social media marketing, and email marketing campaigns.
• Monitor and analyze e-commerce performance metrics (e.g., conversion rates, AOV, customer acquisition cost) and identify areas for improvement.
• Collaborate with the marketing and sales teams to ensure consistent brand messaging and promotional activities across online channels.
• Conduct market research on online trends, competitor strategies, and customer behavior to identify new opportunities.
• Manage customer service inquiries and feedback received through online channels.
• Oversee inventory management for online sales channels, coordinating with the supply chain team.
• Stay up-to-date with the latest e-commerce technologies, platforms, and best practices.
• Prepare regular reports on e-commerce performance and present actionable insights to stakeholders.

Requirements

• Bachelor's degree in Marketing, E-commerce, Business Administration, or a related field.
• Minimum of 4 years of experience in e-commerce management, digital marketing, or online retail, preferably within the FMCG industry.
• Proven experience in managing online product listings, optimizing conversion rates, and driving online sales.
• Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
• Excellent analytical, problem-solving, and project management skills.
• Strong written and verbal communication skills, with the ability to work effectively in a remote team.
• Self-motivated, organized, and able to manage multiple projects simultaneously in a remote setting.
• Creative thinker with a passion for digital innovation and online consumer behavior.
• Familiarity with the Northern Cape retail landscape is a plus.

Benefits

• Competitive salary package and performance-based bonuses.
• Comprehensive health and wellness benefits.
• Flexible working hours and the freedom of a fully remote role.
• Allowance for home office setup and maintenance.
• Opportunities for professional development and upskilling in digital marketing.
• Access to modern e-commerce tools and platforms.
• A collaborative and innovative remote work culture.
• The chance to significantly impact the online growth of established FMCG brands.