E-commerce Specialist - FMCG

Placements24; Sudáfrica; A distancia; ZAR 450.000 - 650.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Flexible schedule

Descripción de la vacante

Placements24 is seeking an experienced E-commerce Specialist for a dynamic FMCG client in a fully remote role across South Africa. You will develop, implement, and optimize online sales strategies to grow revenue and improve the customer journey.

Responsibilities include managing product listings on Takealot and the client's D2C site, running SEO/SEM campaigns, analyzing analytics, and collaborating with marketing, sales, and logistics to deliver a seamless online experience.

Responsabilidades

• Develop and execute a comprehensive e-commerce strategy to drive online sales growth.
• Manage and optimize product listings on various online retail platforms (e.g., Takealot, client's own D2C site).
• Implement and manage digital marketing campaigns (SEO, SEM, social media advertising) to increase traffic and conversion rates.
• Analyze website performance metrics and e-commerce data to identify trends and areas for improvement.
• Monitor competitor activities and market trends in the online FMCG space.
• Enhance the online customer journey and user experience to improve satisfaction and retention.
• Collaborate with internal teams (marketing, sales, logistics) to ensure a seamless online customer experience.
• Manage online promotional activities, discounts, and flash sales.
• Stay abreast of the latest e-commerce technologies and best practices relevant to the FMCG industry.
• Report on key performance indicators (KPIs) to the management team, focusing on sales, traffic, and conversion rates.

Descripción del empleo

About the Role

Our client, a dynamic and rapidly expanding force in the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a talented and results-driven E-commerce Specialist to spearhead their online sales strategy. This is a fully remote position, offering the ultimate flexibility to work from anywhere. The successful candidate will be instrumental in developing, implementing, and optimizing our client's e-commerce presence across various online platforms. You will be responsible for driving online sales, enhancing customer experience, and ensuring our brands are prominently showcased in the digital marketplace. This role requires a proactive individual with a deep understanding of online retail trends, digital marketing, and the specific nuances of selling FMCG products online. As a Remote -first role, effective communication and self-discipline are paramount.

Key Responsibilities

• Develop and execute a comprehensive e-commerce strategy to drive online sales growth.
• Manage and optimize product listings on various online retail platforms (e.g., Takealot, client's own D2C site).
• Implement and manage digital marketing campaigns (SEO, SEM, social media advertising) to increase traffic and conversion rates.
• Analyze website performance metrics and e-commerce data to identify trends and areas for improvement.
• Monitor competitor activities and market trends in the online FMCG space.
• Enhance the online customer journey and user experience to improve satisfaction and retention.
• Collaborate with internal teams (marketing, sales, logistics) to ensure a seamless online customer experience.
• Manage online promotional activities, discounts, and flash sales.
• Stay abreast of the latest e-commerce technologies and best practices relevant to the FMCG industry.
• Report on key performance indicators (KPIs) to the management team, focusing on sales, traffic, and conversion rates.

Requirements

• A Bachelor's degree in Marketing, E-commerce, Business, or a related field.
• Proven experience (3-5 years) in e-commerce management, with a strong focus on online sales and digital marketing.
• Demonstrable success in growing online sales, preferably within the FMCG sector.
• In-depth knowledge of e-commerce platforms, digital marketing tools (Google Analytics, Ads, Social Media Ads), and SEO/SEM strategies.
• Excellent analytical skills and the ability to interpret complex data sets.
• Strong understanding of online consumer behavior and the digital retail landscape.
• Exceptional communication and interpersonal skills, with the ability to work effectively in a remote team environment.
• Self-motivated, organized, and able to manage multiple priorities in a fast-paced setting.
• Experience with content management systems (CMS) and e-commerce platforms is essential.
• Familiarity with the South African e-commerce market and major online retailers.

Benefits

This position offers the significant benefit of being fully Remote , providing unparalleled flexibility. Our client provides a competitive salary, along with opportunities for professional growth and skill development in the rapidly evolving e-commerce field. You will be part of a collaborative and supportive virtual team, contributing to the digital transformation of a leading FMCG company. We believe in empowering our remote employees with the resources and autonomy they need to succeed. Experience a modern approach to work with a company that values innovation and results, regardless of location.