E-commerce Performance Analyst

Placements24; Paarl; Vor Ort; ZAR 600.000 - 900.000; Vollzeit

Benefits dieser Stelle

Competitive salary

Bonuses based on performance

Health benefits

Professional development

Collaborative team environment

Growth opportunities

Zusammenfassung

Placements24 in Paarl, Western Cape, is seeking an E-commerce Performance Analyst to track and optimize online sales through rigorous data analysis. Based in the Paarl office, you will build dashboards, monitor KPIs, and provide actionable insights to drive strategic decisions across marketing, sales, and product teams.

You will leverage SQL, Python or R, Excel, and web analytics tools to interpret large datasets, identify trends, and support forecasting and optimization initiatives in a

Qualifikationen

• Bachelor's degree in a quantitative field.
• Minimum of 4 years of data analysis experience focusing on ecommerce.
• Proficiency with SQL, Excel, Python or R.

Aufgaben

• Collect, analyze, and interpret ecommerce data including sales, traffic, and marketing results.
• Develop dashboards and reports to track conversion rate, AOV, CAC, and LTV.
• Identify trends and anomalies to optimize online strategies.
• Conduct deep-dive analysis of ecommerce funnel opportunities.
• Collaborate with marketing, sales, product and IT teams for accurate data collection.
• Monitor competitor performance and market trends for actionable intel.
• Assist in A/B testing by designing experiments and interpreting results.
• Present findings clearly to stakeholders at all levels.
• Ensure data integrity across reporting platforms.
• Contribute to predictive modeling for sales forecasting.

Kenntnisse

Data analysis

Analytical thinking

Communication

Project management

Ausbildung

Bachelor's degree in Statistics/Mathematics/Economics/Data Science/Business Analytics

Tools

SQL

Excel

Python

R

Google Analytics

Adobe Analytics

Tableau

Power BI

Jobbeschreibung

About the Role

Our client, a forward-thinking e-commerce company, is seeking a highly analytical and detail-oriented E-commerce Performance Analyst to join their dedicated team. This critical role is based in the picturesque and wine-producing region of Paarl, Western Cape . You will be instrumental in tracking, analyzing, and reporting on the performance of all e-commerce activities, providing actionable insights to drive strategic decision-making and optimize online sales. The ideal candidate possesses a strong quantitative background, expertise in data analysis tools, and a deep understanding of key e-commerce metrics and KPIs. This is an excellent opportunity to contribute to the growth and success of a dynamic online business, leveraging data to uncover trends and opportunities. We are looking for a proactive individual who can translate complex data into clear, concise recommendations for stakeholders across various departments. The role is office-based, fostering close collaboration and data-driven discussions within the team.

Key Responsibilities

• Collect, analyze, and interpret large datasets related to e-commerce sales, website traffic, customer behavior, and marketing campaign performance.
• Develop and maintain dashboards and reports to track key performance indicators (KPIs) such as conversion rates, average order value, customer acquisition cost, and lifetime value.
• Identify trends, patterns, and anomalies in data, providing insights and actionable recommendations to optimize online strategies.
• Conduct deep-dive analysis into specific areas of the e-commerce funnel to identify opportunities for improvement.
• Collaborate with marketing, sales, product, and IT teams to ensure accurate data collection and interpretation.
• Monitor competitor performance and market trends to provide competitive intelligence.
• Assist in A/B testing initiatives by designing experiments, analyzing results, and providing recommendations.
• Present findings and insights clearly and concisely to stakeholders at various levels of the organization.
• Ensure data integrity and accuracy across all reporting platforms.
• Contribute to the development of predictive models for sales forecasting and customer behavior.

Requirements

• Bachelor's degree in Statistics, Mathematics, Economics, Data Science, Business Analytics, or a related quantitative field.
• Minimum of 4 years of experience in data analysis, with a strong focus on e-commerce performance.
• Proficiency in data analysis tools such as SQL, Excel, Python, or R.
• Experience with web analytics platforms like Google Analytics, Adobe Analytics, or similar.
• Strong understanding of e-commerce metrics, KPIs, and the online customer journey.
• Excellent analytical, problem-solving, and critical thinking skills.
• Ability to visualize data and communicate complex findings effectively.
• Experience with data visualization tools (e.g., Tableau, Power BI) is a plus.
• Strong attention to detail and commitment to data accuracy.
• Ability to work independently and manage multiple analysis projects simultaneously.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Opportunity to work in a scenic and renowned region like Paarl .
• Contribute to data-driven decision-making in a growing e-commerce business.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and advanced training in data analytics.
• A collaborative and analytical work environment.
• Work alongside a passionate team dedicated to optimizing online performance.