Digital Advertising Manager

Placements24; Noord-Kaap; Sur place; ZAR 650 000 - 950 000; Plein temps

Avantages offerts par ce poste

Medical coverage

Dental coverage

Retirement fund

Paid time off

Professional development

Team events

Career growth

Advertising tools access

Résumé du poste

Placements24 in Kimberley is seeking a results-oriented Digital Advertising Manager to oversee and optimize paid digital advertising initiatives across search engines, social media, and display networks.

You will develop data-driven strategies, manage large advertising budgets, and collaborate with cross-functional teams to maximize ROI and lead generation.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• ,

Responsabilités

• Develop, implement, and manage digital advertising strategies across platforms (Google Ads, Facebook/Instagram, LinkedIn, and more).
• ],
• CoT_job_summary_short
• COMPANY NAME: Placements24KEY POINTS: Digital advertising strategy, PPC/paid social, budget management
• job_summary_shortКа
• <p>Placements24 in Kimberley is seeking a results-oriented Digital Advertising Manager to oversee and optimize paid digital advertising initiatives across search engines, social media, and display networks.</p><p>You will develop data-driven strategies, manage large advertising budgets, and collaborate with cross-functional teams to maximize ROI and lead generation.</p>
• contract_type
• fulltime
• location_type
• on site
• remote_scope
• null
• perks
• [{"name":"Medical coverage"},{"name":"Dental coverage"},{"name":"Retirement fund"},{"name":"Paid time off"},{"name":"Professional development"},{"name":"Team events"},{"name":"Career growth"},{"name":"Advertising tools access"}]
• stated_min
• null
• stated_max
• null
• stated_absolute
• null
• salary_estimation_cot
• Digital Advertising Manager in Kimberley, SA: annual salary range typical for paid media leads, based on market norms (ZAR).
• estimated_low
• 650000
• estimated_medium
• 800000
• estimated_high
• 950000
• currency
• ZAR
• frequency
• yearly
• bonus
• null
• tax
• gross
• application_email
• null
• job_end_date
• null
• contact_person
• null
• hiring_department_name
• null

Connaissances

Analytical skills

Problem-solving

Communication skills

Team collaboration

Formation

Bachelor's degree in Marketing, Business Administration, or related field

Outils

Google Ads

Google Analytics

Facebook Ads Manager

LinkedIn Campaign Manager

Description du poste

About the Role

Our client, a rapidly growing retail group, is seeking a results-oriented Digital Advertising Manager to oversee and optimize all paid digital advertising initiatives. This role is based in our client's office in Kimberley , offering a dynamic and collaborative work environment. You will be responsible for developing and executing data-driven advertising strategies across various platforms, including search engines, social media, and display networks, with a primary focus on driving qualified leads and maximizing ROI. The ideal candidate is highly analytical, possesses a deep understanding of paid media platforms, and has a proven track record of managing significant advertising budgets effectively. This is an excellent opportunity to make a significant impact within a thriving organization.

Key Responsibilities

• Develop, implement, and manage comprehensive digital advertising strategies across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others.
• Conduct keyword research, audience targeting, and campaign setup for paid search and paid social campaigns.
• Monitor campaign performance daily, analyzing key metrics like CPC, CPA, CTR, ROAS, and conversion rates.
• Optimize campaigns based on performance data to improve efficiency and achieve marketing objectives.
• Manage advertising budgets effectively, ensuring spend is aligned with strategic goals and maximizing ROI.
• Collaborate with the creative team to develop compelling ad copy, visuals, and landing pages.
• Conduct A/B testing on various campaign elements to identify optimal strategies.
• Generate regular performance reports and present findings and recommendations to stakeholders.
• Stay up-to-date with the latest trends, technologies, and best practices in digital advertising.
• Manage relationships with third-party advertising vendors and technology providers as needed.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 4 years of experience in digital advertising, with a strong focus on paid search (PPC) and paid social media.
• Proven expertise in managing significant advertising budgets and achieving measurable results.
• Proficiency with Google Ads, Google Analytics, and major social media advertising platforms (Facebook Ads Manager, LinkedIn Campaign Manager).
• Strong analytical and problem-solving skills, with the ability to interpret data and draw actionable insights.
• Excellent knowledge of campaign management, optimization techniques, and A/B testing.
• Strong written and verbal communication skills.
• Ability to work collaboratively within a team environment.
• Experience in the retail sector is a plus.
• Google Ads or Facebook Blueprint certification is advantageous.

Benefits

• Competitive annual salary of ZAR.
• Opportunity to work in a collaborative office environment in Kimberley .
• Comprehensive medical and dental coverage.
• Retirement fund contribution.
• Generous paid time off and company holidays.
• Professional development opportunities and training.
• Team building activities and social events.
• Potential for career advancement.
• Access to leading digital advertising tools and platforms.