VP, Owned Channels: Digital Card Growth & Strategy

Aumni; Wilmington (DE); On-site; USD 180,000 - 290,000; Full time

Job summary

Chase is seeking a Vice President to lead the strategy, execution, and optimization of Owned Channels for the card portfolio. You will drive acquisition performance, manage ambitious targets, and push continuous testing and optimization to engage customers and grow account growth.

You will collaborate with Marketing, Product, Technology, Data & Analytics, and Operations to identify opportunities and inform prioritization decisions, while mentoring a growing team in a dynamic, matrixed

Qualifications

• 6+ years of relevant digital marketing experience, preferably with acquisitions.
• Strong business and marketing acumen with ability to identify opportunities, deliver results, and adapt plans.
• Demonstrates strong data-driven decision-making skills and creative problem-solving.
• Thrives in a fast-paced, results-driven environment.
• Strong executive communication and cross-functional leadership.
• Experience in budgeting, prioritizing initiatives, and mentoring talent.

Responsibilities

• Lead the acquisition marketing strategy for Chase Owned Channels.
• Collaborate with Marketing, Product, Technology, Data & Analytics, and Operations to maximize card acquisitions.
• Partner with Data & Analytics to drive marketing decisions and optimize digital performance.
• Lead site optimization and testing roadmap to improve funnel conversion rates.
• Present performance updates and future-state strategies to senior leadership.
• Lead and mentor a growing team of direct reports and associates.

Skills

Digital marketing

Acquisitions

Data analytics

Leadership

Job description

Chase is seeking a Vice President to lead the strategy, execution, and optimization of Owned Channels for the card portfolio. You will drive acquisition performance, manage ambitious targets, and push continuous testing and optimization to engage customers and grow account growth.

You will collaborate with Marketing, Product, Technology, Data & Analytics, and Operations to identify opportunities and inform prioritization decisions, while mentoring a growing team in a dynamic, matrixed