Card Marketing Lead: Owned Channel Growth & Strategy

Testing Site - JPMC; Wilmington (DE); On-site; USD 75,000 - 115,000; Full time

Job summary

Chase is seeking a Card Marketing Senior Associate to lead strategy, execution, and continuous optimization of the Public Card Marketplace (creditcards.chase.com). You will help shape the future of digital marketing for our credit card portfolio and influence firm-wide priorities.

You will drive strong acquisition performance, manage ambitious annual targets, and implement testing and optimization initiatives to boost customer engagement and incremental growth.

Qualifications

• 3+ years of marketing experience.
• Strong business and marketing acumen with ability to identify opportunities and deliver results.
• Ability to thrive in a fast-paced, results-driven environment.
• Excellent project and time management capabilities.

Responsibilities

• Manage and execute overall marketing activities for Public Card Marketplace.
• Identify opportunities to maximize card acquisitions.
• Monitor market trends and competitive intelligence.
• Collaborate and build strong relationships with internal teams and external agencies.
• Analyze marketing performance data and provide actionable insights.

Skills

Marketing strategy

Acquisition optimization

Data-driven decision making

Project management

Communication

Job description

Chase is seeking a Card Marketing Senior Associate to lead strategy, execution, and continuous optimization of the Public Card Marketplace (creditcards.chase.com). You will help shape the future of digital marketing for our credit card portfolio and influence firm-wide priorities.

You will drive strong acquisition performance, manage ambitious annual targets, and implement testing and optimization initiatives to boost customer engagement and incremental growth.