VP of Marketing Channel Delivery & Transformation

JP Morgan Chase; Wilmington (DE); On-site; USD 140,000 - 190,000; Full time

Job summary

JP Morgan Chase in Wilmington leads marketing execution and transformation, bridging strategy with scalable delivery. The Senior Delivery & Transformation Lead partners with Marketing, Product, Technology, Analytics, Risk, and Controls to drive automation and governance, ensuring compliance and repeatable, scalable solutions.

The role focuses on improving execution quality, reducing manual effort, and increasing organizational capacity through platform modernization and AI-enabled workflows.

Qualifications

• Bachelor's degree in Business, Information Systems, Technology, Marketing, Project Management, or related field.
• Proven experience leading large-scale marketing operations, delivery, transformation, or program management initiatives.
• Strong understanding of Salesforce Marketing Cloud, customer journey orchestration, and marketing tech ecosystems.
• Experience managing cross-functional initiatives with business stakeholders, technology teams, product orgs, and vendors.
• Ability to establish governance frameworks, operational processes, standards, and controls in a complex enterprise.

Responsibilities

• Lead execution readiness activities across strategic initiatives, ensuring requirements, dependencies, testing, governance reviews, and deployment activities are aligned.
• Drive delivery governance processes including intake management, prioritization, capacity planning, risk ID, dependency management, issue escalation, and status reporting.
• Establish and maintain Salesforce Marketing Cloud execution standards, reusable frameworks, documentation practices, and platform governance.
• Partner with builders, marketers, product owners, and technology teams to evaluate solutions and improve efficiency across marketing programs.
• Lead execution workstreams supporting platform transformation initiatives including self-service marketing, insourcing, journey modernization, automation, and future enhancements.
• Develop and maintain operational dashboards and executive reporting on initiative status and health.
• Identify opportunities to reduce manual processes through automation while maintaining controls and compliance.

Skills

Salesforce Marketing Cloud

Marketing operations leadership

Program management

Process optimization

Automation

AI-enabled workflows

Governance & controls

Cross-functional collaboration

Risk & Compliance

Stakeholder management

Data-driven insights

Strategic planning

Education

Bachelor's degree in Business or related field

Tools

Salesforce Marketing Cloud

AMPscript

Automation Studio

Job description

JP Morgan Chase in Wilmington leads marketing execution and transformation, bridging strategy with scalable delivery. The Senior Delivery & Transformation Lead partners with Marketing, Product, Technology, Analytics, Risk, and Controls to drive automation and governance, ensuring compliance and repeatable, scalable solutions.

The role focuses on improving execution quality, reducing manual effort, and increasing organizational capacity through platform modernization and AI-enabled workflows.