Strategic Lead - Advanced TV Partnerships

Spectrum, LLC; New York (NY); On-site; USD 120,000 - 140,000; Full time

Job summary

Spectrum Reach in New York, NY is seeking a Sales Manager, Advanced TV Partnerships to lead direct sales across independent agencies and brand-direct partnerships, focusing on programmatic and addressable TV revenue and market expansion.

You will develop and execute account development plans to grow revenue, craft go-to-market strategies for digital and multi-platform offerings, and collaborate with cross-functional teams to accelerate growth while maintaining strong client relationships.

Qualifications

• Bachelor’s degree in business, marketing, or equivalent.
• 3+ years national sales experience with track record.
• Proven ability to build relationships with digital agencies and national/regional advertisers.
• Knowledge of data, analytics, online/digital ad technology in sales strategies.
• Experience in revenue-impacting sales within programmatic CTV.
• Experience building and growing sales pipeline with agencies and client-direct partners.
• Strong sales strategy, planning, and revenue forecasting.
• Entrepreneurial mindset and ability to scale in a complex landscape.

Responsibilities

• Accelerate programmatic and addressable TV revenue, hitting targets.
• Execute sales strategies to drive revenue growth and objectives.
• Acquire new business and grow existing partnerships.
• Develops and manages go-to-market for Digital and multi-platform revenue.
• Aids in set up and execution of campaigns and liaison with Sales Support.
• Delivers training programs for ongoing education and rollout of new technology.
• Support a high-energy sales culture that fosters success and enthusiasm.
• Collaborate with cross-functional teams to scale solution enhancements.
• Maintain communications with executive team to ensure plan execution and revenue goals.
• Own the message when conveying direction from leadership.
• Proactively grow and maintain network for potential partnerships.
• Seek feedback from internal customers relative to the team’s processes and performance.

Skills

National sales experience

Agency & brand relationships

Data analytics knowledge

Programmatic CTV knowledge

Sales forecasting

Entrepreneurial mindset

Education

Bachelor's degree in business/marketing

Job description

Spectrum Reach in New York, NY is seeking a Sales Manager, Advanced TV Partnerships to lead direct sales across independent agencies and brand-direct partnerships, focusing on programmatic and addressable TV revenue and market expansion.

You will develop and execute account development plans to grow revenue, craft go-to-market strategies for digital and multi-platform offerings, and collaborate with cross-functional teams to accelerate growth while maintaining strong client relationships.