Strategic BDR: Grow Accounts & Boost Digital Adoption

East Coast Metal Distributors; Durham (NC); On-site; USD 28,000 - 41,000; Full time

Job summary

East Coast Metal Distributors in Durham, NC seeks a proactive Business Development Representative to expand our customer base, manage strategic accounts, and drive sales growth. You will educate customers on our digital commerce tools and promote online ordering, while leveraging CRM data to optimize engagement and revenue.

The ideal candidate has a strong sales drive, excellent communication, and the ability to learn Salesforce quickly.

Qualifications

• Demonstrated interest in sales and meeting targets.
• Excellent communication and negotiation skills.
• Willingness to learn Salesforce and other software.
• Analytical mindset for data-driven sales strategies.
• Self-motivated with ability to work independently.
• Enthusiastic customer-service mindset.
• HVAC industry experience is a plus.
• BA/BS in related field is a plus.

Responsibilities

• Develop strategic plans to achieve sales targets and expand the customer base.
• Build and maintain strong customer relationships.
• Grow assigned accounts and promote digital tool adoption.
• Educate customers on digital commerce platforms.
• Assist with online ordering and troubleshoot issues.
• Manage digital issues within the portfolio.
• Analyze market trends to position the company effectively.
• Ensure a balanced sales mix of HVAC equipment, parts, and supplies.
• Identify revenue and margin growth opportunities.
• Report sales activity and forecast to senior management.
• Maintain high levels of digital engagement and customer satisfaction.
• Use CRM to manage accounts and record interactions.
• Leverage analytics to identify trends and opportunities.

Skills

Sales interest

Communication

Negotiation

Interpersonal skills

Tech comfort / learning Salesforce

Analytical mindset

Self-motivation

Customer service

HVAC industry experience (plus)

Education

BA/BS in Business Administration, Sales, Marketing, or related field

Tools

Salesforce CRM

Job description

East Coast Metal Distributors in Durham, NC seeks a proactive Business Development Representative to expand our customer base, manage strategic accounts, and drive sales growth. You will educate customers on our digital commerce tools and promote online ordering, while leveraging CRM data to optimize engagement and revenue.

The ideal candidate has a strong sales drive, excellent communication, and the ability to learn Salesforce quickly.