Strategic B2B Marketing Manager - Construction & Geotech

Construction Material Testing; Los Angeles (CA); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and search performance, manage the qualifications library, and drive content and campaigns to open new markets. You will coordinate with engineers on technical articles and project stories while maintaining consistent branding and messaging across channels.

The role requires 5+ years in B2B marketing within the AEC/construction sector, hands-on website and CRM experience, strong copywriting skills, and the ability to

Qualifications

• 5+ years in B2B marketing in the AEC/construction/engineering sectors.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Experience building proposals or qualifications packages for professional services.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and SEO program: content, local listings, and analytics.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates.
• Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

Website analytics

CRM

Copywriting

Proposal development

Project management

Tools

SEO tools

CRM software

Content management system

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and search performance, manage the qualifications library, and drive content and campaigns to open new markets. You will coordinate with engineers on technical articles and project stories while maintaining consistent branding and messaging across channels.

The role requires 5+ years in B2B marketing within the AEC/construction sector, hands-on website and CRM experience, strong copywriting skills, and the ability to