B2B Marketing Manager — Construction & Geotech

Construction Material Testing; San Diego (CA); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO program, and the qualifications library. You will drive content and campaigns to generate conversations for business development and manage the proposals library.

This hands-on role requires 5+ years in B2B marketing, especially in the AEC or industrial services sector, plus experience with website stacks, analytics, and CRM. You’ll coordinate with engineers and laboratories to produce measurable results.

Qualifications

• 5+ years in B2B marketing, with 2+ in the AEC, construction, engineering, or industrial services sector.
• Experience with a modern website stack, search analytics, and a CRM
• Proven ability to create proposals and qualifications packages for professional services
• Strong organization and calendar management; curious about compaction tests

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and analytics that show what is working
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit
• Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening, and report results monthly
• Keep brand, messaging, and claims accurate and consistent across every public channel

Skills

B2B marketing

Website stack

Search analytics

CRM

Copywriting

Proposals

Time management

Tools

CRM software

SEO tools

Google Analytics

Job description

Construction Material Testing is seeking a Marketing Manager to own the website, SEO program, and the qualifications library. You will drive content and campaigns to generate conversations for business development and manage the proposals library.

This hands-on role requires 5+ years in B2B marketing, especially in the AEC or industrial services sector, plus experience with website stacks, analytics, and CRM. You’ll coordinate with engineers and laboratories to produce measurable results.