Staff Product Manager, Loyalty & Rewards (Remote)

Affirm; Madison (WI); Teletrabalho; USD 204 000 - 264 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Health coverage

Stipends

Time off

ESPP

Resumo da oferta

Affim is building a consumer loyalty program from scratch for the Affim Card. You will own the vision, set hypotheses and sequencing, and define earn mechanics, member benefits, and redemption surfaces across app, checkout, and post-purchase experiences.

You will partner with Risk, Credit, Legal, Compliance, Finance and Marketing to design compliant rewards with clear disclosures, and you will lead embedded design and engineering pods through ambiguity to ship fast and learn fast.

Qualificações

• 8+ years in Product Management, with a track record in consumer mobile apps, fintech, or neobanks.
• Built or scaled a loyalty, rewards or engagement program: card rewards, points, tiers, subscription benefits, or something equivalent.
• You know earn and burn mechanics and what makes a program pay for itself
• History of launching products from scratch, not just optimizing what already exists
• Owned repeat usage, cohort retention or share of wallet as a primary metric
• Comfortable building the financial model yourself and defending reward cost, funding mix and payback to Finance and leadership
• Strong UX instincts and a high bar for design
• Deep fluency in experiment design, incrementality/attribution, and LTV measurement
• Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance
• Excellent cross-functional leadership, including experience leading without authority
• AI tools like Claude Code, Cursor, and others to research, analyze and prototype
• Bachelor’s degree in a related field or equivalent practical experience

Responsabilidades

• Own the vision and roadmap for Affim’s consumer loyalty program, setting the hypotheses, success metrics, and sequencing across multiple quarters
• Launch the first version of rewards and tiers, including earn mechanics, member benefits, redemption, and the surfaces that make the value obvious in app, at checkout, and after a purchase
• Build the engagement loops (progress, milestones, personalized offers) that turn a one-time borrower into someone who reaches for Affim every week
• Own the program economics: reward liability, funding mix across merchant-funded offers, interchange and network incentives, and the case for incremental GMV against cost per member
• Set up the measurement foundation for loyalty, including holdouts, incrementality testing and long-run LTV, then tune earn and burn rates and tier thresholds off what the data says
• Partner with Risk, Credit, Legal, Compliance, Finance and Marketing to design rewards that are compliant and clearly disclosed, with no hidden fees or fine print that surprises people
• Align senior stakeholders and pull together dependencies across Card, Shopping, Servicing and Marketing, leading embedded engineering and design pods through a lot of ambiguity

Conhecimentos

PM Leadership

Loyalty programs

Repeat usage metrics

Financial modeling

UX design

Experiment design

Cross-functional leadership

Regulated products

AI tooling

Bachelor’s degree

Formação académica

Bachelor's degree or equivalent

Descrição da oferta de emprego

Affim is building a consumer loyalty program from scratch for the Affim Card. You will own the vision, set hypotheses and sequencing, and define earn mechanics, member benefits, and redemption surfaces across app, checkout, and post-purchase experiences.

You will partner with Risk, Credit, Legal, Compliance, Finance and Marketing to design compliant rewards with clear disclosures, and you will lead embedded design and engineering pods through ambiguity to ship fast and learn fast.