Staff Product Manager, Loyalty & Growth (Remote)

Affirm; Denver (CO); Remote; USD 204,000 - 264,000; Full time

Benefits offered by this job

Health coverage 100% for you & depend‑

Tech stipend

Flexible time off

ESPP stock purchase plan

Job summary

Affim is a remote-first fintech company building consumer loyalty and payment experiences. You will own the loyalty program from scratch, defining earn mechanics, tiers, and surface experiences across app, checkout, and post-purchase.

The role demands deep modeling, cross-functional leadership, and comfort partnering with Risk, Legal, and Compliance. You will ship experiments, measure LTV, and iterate quickly while aligning stakeholders.

Qualifications

• 8+ years in Product Management, with a track record in consumer mobile apps, fintech, or neobanks.
• Built or scaled a loyalty, rewards or engagement program: card rewards, points, tiers, subscription benefits, or something equivalent.
• History of launching products from scratch, not just optimizing what already exists.
• Owned repeat usage, cohort retention or share of wallet as a primary metric, and know which levers actually move them.
• Comfortable building the financial model yourself and defending reward cost, funding mix and payback to Finance and leadership.
• Strong UX instincts and a high bar for design.
• Deep fluency in experiment design, incrementality/attribution, and LTV measurement; data chops (SQL/Amplitude-level self-serve) and a bias for shipping, learning and iterating quickly.
• Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
• Excellent cross-functional leadership, including experience leading without authority.
• AI tools like Claude Code, Cursor, and others to research, analyze and prototype, and help develop better product vision.
• Bachelor’s degree in a related field or equivalent practical experience

Responsibilities

• Own the vision and roadmap for Affim’s consumer loyalty program, setting the hypotheses, success metrics, and sequencing across multiple quarters.
• Launch the first version of rewards and tiers, including earn mechanics, member benefits, redemption, and the surfaces that make the value obvious in app, at checkout, and after a purchase.
• Build the engagement loops that turn a one-time borrower into someone who reaches for Affim every week.
• Own the program economics: reward liability, funding mix across merchant-funded offers, interchange and network incentives, and the case for incremental GMV against cost per member.
• Set up the measurement foundation for loyalty, including holdouts, incrementality testing and long-run LTV, then tune earn and burn rates and tier thresholds off what the data says.
• Partner with Risk, Credit, Legal, Compliance, Finance and Marketing to design rewards that are compliant and clearly disclosed, with no hidden fees or fine print that surprises people.
• Align senior stakeholders and pull together dependencies across Card, Shopping, Servicing and Marketing, leading embedded engineering and design pods through a lot of ambiguity

Skills

Product management

Fintech experience

Loyalty program design

Experiment design

Cross-functional leadership

Data analysis

Education

Bachelor’s degree or equivalent

Tools

SQL

Amplitude

Financial modeling

Job description

Affim is a remote-first fintech company building consumer loyalty and payment experiences. You will own the loyalty program from scratch, defining earn mechanics, tiers, and surface experiences across app, checkout, and post-purchase.

The role demands deep modeling, cross-functional leadership, and comfort partnering with Risk, Legal, and Compliance. You will ship experiments, measure LTV, and iterate quickly while aligning stakeholders.