SLED Salesforce Account Executive — Remote Growth Leader

FormativGroup, LLC; Saint Paul (MN); Remote; USD 150,000 - 185,000; Full time

Benefits offered by this job

Remote-first culture

Competitive base salary + uncapped com

Comprehensive benefits

Job summary

FormativGroup is expanding its Salesforce SLED practice and seeks an Account Executive who can build strategic relationships across State, Local Government, and Education markets. The role focuses on revenue growth through consulting, implementation, managed services, and digital transformation, partnering with Salesforce teams to close opportunities.

The ideal candidate has 5–15 years of enterprise tech sales experience, a proven track record in public sector sales, and strong executive

Qualifications

• 5–15 years of enterprise technology sales experience.
• Minimum 3 years selling Salesforce consulting, implementation, or related cloud solutions.
• Proven success selling into: State Government, Local Government, Public Sector, Higher Education, or K-12.
• Experience managing sales cycles ranging from $100K to $5M+.

Responsibilities

• Develop and execute a strategic territory plan focused on SLED accounts.
• Generate new business opportunities through prospecting, networking, referrals, events, and partner engagement.
• Build and manage a pipeline sufficient to achieve and exceed annual revenue goals.
• Lead complex consultative sales engagements from discovery through contract execution.
• Develop account plans for key target agencies, municipalities, counties, states, and educational institutions.
• Identify opportunities for Salesforce implementation, optimization, managed services, AI, data, and application modernization initiatives.
• Build strong relationships with Salesforce account executives, solution engineers, and regional leadership.
• Develop joint account plans and co-selling strategies with Salesforce field teams.
• Actively participate in Salesforce ecosystem activities, industry events, and partner programs.
• Leverage Salesforce partner relationships to generate qualified opportunities and accelerate sales cycles.
• Collaborate with FormativGroup delivery leaders, solution architects, and Salesforce practice teams to develop winning solutions.
• Lead proposal development, pricing strategies, presentations, and contract negotiations.
• Clearly articulate business value, ROI, and transformation outcomes to executive stakeholders.
• Maintain expertise in Salesforce products and SLED market trends.
• Maintain accurate pipeline reporting and forecasting in Salesforce.
• Track sales activities, opportunities, and account engagement.
• Provide regular updates on territory performance and strategic opportunities.
• Achieve quarterly and annual revenue objectives.

Skills

Enterprise technology sales

Sales lifecycle management

Public sector sales

Salesforce experience

Executive communication

Travel up to 30%

Tools

Salesforce

Job description

FormativGroup is expanding its Salesforce SLED practice and seeks an Account Executive who can build strategic relationships across State, Local Government, and Education markets. The role focuses on revenue growth through consulting, implementation, managed services, and digital transformation, partnering with Salesforce teams to close opportunities.

The ideal candidate has 5–15 years of enterprise tech sales experience, a proven track record in public sector sales, and strong executive