Senior Partner AI Marketing Lead

Amazon Web Services (AWS)

Seattle (WA)

Sur place

USD 125 000 - 170 000

Plein temps

Il y a 35 heures
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Avantages offerts par ce poste

Health insurance
401(k) matching
Paid time off

Résumé du poste

AWS seeks a Sr. Partner Marketing Manager to own the North America marketing relationship with frontier model providers and AI ISVs, translating roadmaps into joint go-to-market programs that accelerate customer adoption and drive measurable pipeline in NAMER.

You will develop JMPs, orchestrate cross-functional activation, and own MDF planning and partner metrics. You will collaborate with field sales, product marketing, and partner development to ensure aligned messaging, launches, and programs

Qualifications

  • 6+ years of professional non-internship marketing experience.
  • Experience using data and metrics to drive improvements.
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
  • Experience building, executing and scaling cross-functional marketing programs.
  • Experience communicating results to senior leadership.
  • Experience using Microsoft Excel to manipulate and analyze data.

Responsabilités

  • Develop and execute North America joint marketing plans (JMPs) for assigned frontier model provider partners, aligned to AWS AI service priorities and customer adoption goals.
  • Define Industry marketing plans together with AI partners joint positioning that differentiates the partner's offering on AWS for priority industries.
  • Design, launch, and optimize multi-channel industry tailored campaigns (digital, events, content, ABM) that drive joint pipeline for both AWS and the partner.
  • Own Marketing Development Fund (MDF) planning and execution for your partner portfolio in close partnership with Global AI & SUP Partner Marketing team.
  • Coordinate partner presence at AWS flagship events (re:Invent, Summits, Builder Days) and partner-hosted events, advising on messaging, audience targeting, and customer engagement tactics through "precision programs"
  • Create partner activation playbooks and enablement assets (messaging guides, battle cards, solution briefs) that equip AWS field teams and partner sellers.
  • Serve as the primary marketing point-of-contact for assigned partners, building trusted relationships at senior marketing and executive levels within partner organizations.
  • Align closely with Partner Development Managers (PDMs), Solutions Architects, AWS Product Marketing, and Service GTM teams to ensure marketing programs reinforce co-sell plays and technical readiness in North America
  • Collaborate with global partner marketing teams to scale worldwide programs into local / North America execution while maintaining message consistency.
  • Set clear KPIs - partner-sourced pipeline, marketing-influenced revenue, MDF ROI, activation milestones - and report progress to leadership.
  • Track and report on pipeline contribution, campaign ROI, MDF utilization, and co-sell revenue; use data to continuously optimize partner marketing performance.
  • Prepare monthly business reviews (MBRs) and quarterly partner scorecards for leadership review.

Connaissances

Marketing strategy
Data analysis
Cross-functional collaboration
Executive communication
Project management

Outils

Salesforce
Tableau
Excel

Description du poste

AWS seeks a Sr. Partner Marketing Manager to own the North America marketing relationship with frontier model providers and AI ISVs, translating roadmaps into joint go-to-market programs that accelerate customer adoption and drive measurable pipeline in NAMER.

You will develop JMPs, orchestrate cross-functional activation, and own MDF planning and partner metrics. You will collaborate with field sales, product marketing, and partner development to ensure aligned messaging, launches, and programs

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