Global AI Partner Marketing Lead

Amazon Web Services (AWS); San Francisco (CA); On-site; USD 130,000 - 185,000; Full time

Job summary

Amazon Web Services, Inc. is seeking a Sr. Partner Marketing Manager to own the worldwide marketing relationship with strategic AI labs and frontier model providers.

You will translate technology roadmaps into joint go-to-market programs that accelerate customer adoption and drive measurable pipeline with partners like Anthropic, OpenAI, Meta AI, Mistral, and Cohere. In this role, you will develop JMPs, orchestrate cross-functional activation across AWS teams, manage MDF, coordinate partner

Qualifications

• 6+ years of professional non-internship marketing experience.
• 7+ years of developing and managing acquisition marketing or channel programs experience.
• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience developing and executing campaigns across a multitude of timezones and languages.

Responsibilities

• Develop and execute worldwide joint marketing plans (JMPs) for assigned frontier model provider partners, aligned to AWS AI service priorities and customer adoption goals.
• Define partner-specific value propositions and joint positioning that differentiates the partner's offering on AWS relative to competing platforms.
• Translate product launches and feature releases into partner-led demand generation motions.
• Design, launch, and optimize multi-channel campaigns that drive joint pipeline for both AWS and the partner.
• Own MDF planning and execution for your partner portfolio; build business cases for incremental investment.
• Coordinate partner presence at AWS flagship events and partner-hosted events with messaging and audience targeting guidance.
• Create partner activation playbooks and enablement assets for AWS field teams and partner sellers.
• Serve as the primary marketing contact for assigned partners, building relationships at senior marketing and executive levels within partner organizations.

Skills

Marketing experience

Acquisition programs

Data-driven

Cross-functional programs

Global campaigns

Job description

Amazon Web Services, Inc. is seeking a Sr. Partner Marketing Manager to own the worldwide marketing relationship with strategic AI labs and frontier model providers.

You will translate technology roadmaps into joint go-to-market programs that accelerate customer adoption and drive measurable pipeline with partners like Anthropic, OpenAI, Meta AI, Mistral, and Cohere. In this role, you will develop JMPs, orchestrate cross-functional activation across AWS teams, manage MDF, coordinate partner