Senior Paid Search Lead - AI-Powered Campaigns

Publicis Groupe Holdings B.V; Chicago, Miami, Atlanta (IL, FL, GA); On-site; USD 75,000 - 108,000; Full time

Benefits offered by this job

Paid time off

Flexible working arrangements

Work Your World program

Job summary

Razorfish, a Publicis Groupe company in Chicago, seeks a Search Supervisor to lead day-to-day paid search operations, mentor a team of managers and coordinators, and drive innovative, AI-driven campaigns for diverse client portfolios.

Responsibilities include developing data-driven strategies, managing budgets, forecasting outcomes, and collaborating with cross-functional teams to deliver measurable ROI. Join a top digital agency driving growth through AI and analytics.

Qualifications

• 4-5 years of experience in SEM, with focus on paid search strategies.
• Strong data-analysis to extract insights for optimization.
• Understanding of audience segmentation and targeting for personalized experiences.
• Excellent communication with clients and team members.
• Proven leadership in mentoring juniors.

Responsibilities

• Stay informed on search best practices through education and webinars.
• Lead Campaign Development with strategists and coordinators.
• Innovate with AI-powered processes to support daily operations.
• Oversee campaign budgets to meet performance goals.
• Develop forecasting models for campaign performance.
• Ensure quality assurance using structured processes.
• Analyze data to drive strategic improvements.
• Prepare and present performance reports to clients.
• Create quarterly strategies and test plans for clients.
• Build partnerships with partner platforms and participate in product sessions.
• Collaborate across departments on holistic media planning.
• Mentor junior staff and support onboarding.
• Manage daily search program activities for clients.
• Engage in internal leadership training.

Skills

SEM expertise

Data analysis

Audience segmentation

Communication

Leadership

Advanced Excel

Google Analytics/ Ads

Python/LLMs

Client relationships

Campaign measurement

Tools

Google Analytics

Google Ads

Excel

Python

LLMs

Job description

Razorfish, a Publicis Groupe company in Chicago, seeks a Search Supervisor to lead day-to-day paid search operations, mentor a team of managers and coordinators, and drive innovative, AI-driven campaigns for diverse client portfolios.

Responsibilities include developing data-driven strategies, managing budgets, forecasting outcomes, and collaborating with cross-functional teams to deliver measurable ROI. Join a top digital agency driving growth through AI and analytics.