Paid Search Lead — AI-Powered Campaigns

Razorfish; Miami (FL); On-site; USD 75,000 - 108,000; Full time

Benefits offered by this job

Paid Family Care

Adoption support

Pet adoption support

Health/Wellness reimbursements

Tuition Assistance

Flexible working arrangements

Work Your World program

Job summary

Razorfish is seeking a Search Supervisor to lead day-to-day search operations within our integrated client teams. You will mentor junior staff, drive best practices, and partner with product teams to shape AI-powered campaigns.

This role emphasizes paid search fundamentals, data-driven strategies, budget management, forecasting, and client reporting, with opportunities to influence tools and workflows across the agency.

Qualifications

• 4–5 years of SEM experience, with a focus on paid search strategies.
• Strong data analysis and interpretation to extract actionable insights.
• Expertise in audience segmentation and targeting across the search journey.
• Excellent communication and interpersonal skills; demonstrated leadership abilities.
• Proficiency in Excel, Google Analytics, and Google Ads; familiarity with Python.
• Experience using AI/Large Language Models to improve campaigns and workflows.

Responsibilities

• Stay informed on industry best practices and emerging trends.
• Lead Search Strategists and Coordinators in campaign development.
• Create AI-powered processes to support daily search operations.
• Manage budgets to meet performance goals and optimize ROI.
• Develop forecasting models to predict campaign performance.
• Mentor junior staff and onboard new team members.

Skills

SEM strategy

Data analysis

Audience segmentation

Leadership

Communication

Tools

Google Analytics

Google Ads

Excel (advanced)

Python

Job description

Razorfish is seeking a Search Supervisor to lead day-to-day search operations within our integrated client teams. You will mentor junior staff, drive best practices, and partner with product teams to shape AI-powered campaigns.

This role emphasizes paid search fundamentals, data-driven strategies, budget management, forecasting, and client reporting, with opportunities to influence tools and workflows across the agency.