Senior Paid Media Manager: Growth, Analytics & Leadership

Astound Broadband; Minnesota; Vor Ort; USD 110.000 - 140.000; Vollzeit

Benefits dieser Stelle

401k with match

Health insurance (medical, dental,,??)

Floating holidays

Paid holidays

Paid sick leave

Tuition reimbursement

Zusammenfassung

Astound Broadband is seeking a Manager, Digital Paid Media to lead paid media strategy across search, social, programmatic, affiliate and retargeting. You will coach a high-performing team and manage budgets to drive conversions, revenue and customer value.

The role requires hands-on analytics with GA4, Looker, Tableau, and BigQuery, plus strong communication to senior leadership. A bachelor’s degree in marketing or related field is preferred; telecom or DTC experience is a plus.

Qualifikationen

• 5-8+ years managing paid media in high-volume/DSC, eCom, telecom or DTC.
• Performance marketing focused on efficient acquisition, conversion and growth.
• Proven track record coaching high-performing teams.
• Strong testing, analytics, forecasting, attribution and performance measurement.
• Proficient with GA4, Looker, Tableau, BigQuery or similar tools.
• Hands-on expertise across Google, Microsoft, Meta, programmatic and affiliate platforms.
• Familiarity with Impact or CJ Affiliate platforms preferred.
• Knowledge of first-party data, CRM/CDP, audience and AI-enabled optimization tools preferred.
• Management of complex performance media budgets; Challenger-brand background desirable.
• Advanced Excel skills.
• Strong communication to translate data into leadership-ready insights.

Aufgaben

• Own paid media strategy across search, social, programmatic, affiliate, and retargeting.
• Lead, coach, and develop a high-performing paid media team.
• Manage budgets, pacing, forecasts, and investment shifts across channels and markets.
• Optimize channel mix, audiences, creative, offers, and landing pages for conversions and revenue.
• Drive testing across platforms, audiences, creative, messaging, and placements.
• Define metrics and use MMM/MTA insights to guide investments.
• Apply AI search/content insights to strengthen strategy and performance.
• Turn data into clear optimization plans and executive reporting.
• Communicate strategies and performance insights to senior leadership to influence decisions.
• Grow affiliate performance through partnerships and optimization.
• Evaluate new platforms/partnerships for fit, scale, and economics.
• Manage agency and platform partners against clear deliverables.

Kenntnisse

Paid media strategy

Team leadership

Analytics & forecasting

Performance marketing

GA4 Looker Tableau BigQuery

Google/Microsoft/Meta ads

Affiliate program management

CRM/CDP & AI optimization

Budget management

Excel advanced

Communication to leadership

Ausbildung

Bachelor’s degree in Marketing/related field

Tools

GA4

Looker

Tableau

BigQuery

Google Ads

Microsoft Ads

Meta Ads

Programmatic platforms

CJ Affiliate

Impact

Jobbeschreibung

Astound Broadband is seeking a Manager, Digital Paid Media to lead paid media strategy across search, social, programmatic, affiliate and retargeting. You will coach a high-performing team and manage budgets to drive conversions, revenue and customer value.

The role requires hands-on analytics with GA4, Looker, Tableau, and BigQuery, plus strong communication to senior leadership. A bachelor’s degree in marketing or related field is preferred; telecom or DTC experience is a plus.