Senior Marketing Analytics Lead — Remote Growth & Pipeline

Niche; Colorado Springs (CO); Remote; USD 94,000 - 117,000; Full time

Benefits offered by this job

Best-in-class health plan (vision/dent

Remote-friendly / flexible work policy

Flexible Paid Time Off

Home-office stipend

Parental leave (12 weeks)

Job summary

Niche is hiring a Senior Marketing Analyst to own measurement of its marketing engine across B2B and B2C domains. You will partner with marketing leadership, drive insights, and shape decision-making with reliable dashboards and rigorous analytics.

Remote-friendly, with full-time salaried compensation and a comprehensive rewards package. The role sits within a fast-growing analytics team supporting growth, lifecycle, and product teams.

Qualifications

• Bachelor's degree in Business Administration, Data Science, Statistics, Economics, Marketing or related field.
• 5+ years of experience in marketing analytics, growth analytics, data analytics, or related data function.

Responsibilities

• Own B2B marketing & pipeline analytics measurement end to end.
• Own registration and acquisition measurement end to end, including funnel performance and attribution.
• Partner with Growth Marketing on media mix, forecasts, and budget decisions.
• Build and maintain marketing dashboards and self-serve views for leadership.

Skills

SQL

Data Visualization

GA4 / Web Analytics

Marketo / Salesforce

Python / R

SEO analytics

Education

Bachelor's degree in Business Administration, Data Science, Statistics, Economics, Marketing

Tools

Marketo

Marketo Measure

Salesforce

Job description

Niche is hiring a Senior Marketing Analyst to own measurement of its marketing engine across B2B and B2C domains. You will partner with marketing leadership, drive insights, and shape decision-making with reliable dashboards and rigorous analytics.

Remote-friendly, with full-time salaried compensation and a comprehensive rewards package. The role sits within a fast-growing analytics team supporting growth, lifecycle, and product teams.