Senior GTM Architect & Growth Engine

Snap Inc.; San Francisco (CA); On-site; USD 251,000 - 377,000; Full time

Benefits offered by this job

Paid parental leave

Comprehensive medical coverage

Mental health support

Equity in RSUs

Job summary

Snap Inc. in San Francisco seeks a Senior Manager to join the SMC GTM Architect team. You will design, prototype, and scale the systems powering growth across Snap’s advertiser business, translating product and engineering capabilities into repeatable GTM workflows and measurable outcomes.

The role emphasizes a hands‑on operating style, leadership of a technically fluent team, and close collaboration with Sales, BI, Finance, Product, and Engineering to achieve ROI and growth targets.

Qualifications

• Bachelor's degree in analytics, CS, or related field.
• 12+ years designing and deploying automation systems.
• 2+ years of people management or technical leadership.

Responsibilities

• Define and evolve the long‑term vision for acquisition, activation, retention, and growth across Snap’s advertisers.
• Architect the orchestration layer connecting CRM, BigQuery, Ads APIs, and other data platforms.
• Leverage experimentation infrastructure to run, measure, and learn from tests at scale.
• Build a personalization backbone delivering relevant recommendations and workflows.
• Develop a multichannel communications engine balancing impact with advertiser experience.
• Establish unified signals for personalization, targeting, and decisioning.

Skills

Python

SQL

CRM integration

BigQuery

Ads APIs

Experimentation

Multichannel

Leadership

Executive communication

Automation

Education

Bachelor's degree in Analytics, Computer Science, or related field

Tools

CRM platforms

BigQuery

Ads APIs

Job description

Snap Inc. in San Francisco seeks a Senior Manager to join the SMC GTM Architect team. You will design, prototype, and scale the systems powering growth across Snap’s advertiser business, translating product and engineering capabilities into repeatable GTM workflows and measurable outcomes.

The role emphasizes a hands‑on operating style, leadership of a technically fluent team, and close collaboration with Sales, BI, Finance, Product, and Engineering to achieve ROI and growth targets.