Senior GTM Architect & Growth Automation Lead

Snap Inc.; Bellevue (WA); On-site; USD 251,000 - 377,000; Full time

Benefits offered by this job

Paid parental leave

Comprehensive medical coverage

Emotional and mental health support

Job summary

Snap Inc. is seeking a Senior Manager for the SMC GTM Architect team to design, prototype, and scale systems powering growth across Snap’s advertiser business.

You will translate central product capabilities into repeatable GTM workflows and measurable business outcomes. The role requires deep Python/SQL expertise, 12+ years in automation, and 2+ years of people leadership, with a focus on experimentation, personalization, and cross-team collaboration.

Qualifications

• Bachelor’s degree or equivalent experience in analytics/computer science or related field.
• 12+ years designing and deploying automation systems.
• 2+ years in people management or technical leadership.
• Experience building and shipping production applications or working prototypes.
• Experience using Python, SQL, or equivalent tools and technologies.

Responsibilities

• Define and evolve the long-term vision for acquisition, activation, retention, and growth across Snap’s advertisers.
• Architect the orchestration layer connecting CRM, BigQuery, Ads APIs, and other data platforms for unified context.
• Leverage experimentation infrastructure to run, measure, and learn from tests at scale.
• Build a personalization backbone delivering relevant product recommendations and workflows to advertisers.
• Develop a multichannel communications engine coordinating outreach across in-product, email, and partner surfaces.
• Establish a unified signals foundation powering personalization, targeting, and decisioning.
• Drive automation by building tools, APIs, and reusable triggers to reduce manual work.
• Serve as the technical bridge across Sales, Growth, BI, Finance, Product, and Engineering.
• Recruit, coach, and scale a team of technically fluent builders with ownership culture.
• Present roadmap and ROI to executives and iterate based on outcomes.

Skills

Python

SQL

Leadership

Executive communication

Education

Bachelor’s degree in Analytics, Computer Science, or related field

Tools

BigQuery

CRM platforms

Ads APIs

Cloud services

Job description

Snap Inc. is seeking a Senior Manager for the SMC GTM Architect team to design, prototype, and scale systems powering growth across Snap’s advertiser business.

You will translate central product capabilities into repeatable GTM workflows and measurable business outcomes. The role requires deep Python/SQL expertise, 12+ years in automation, and 2+ years of people leadership, with a focus on experimentation, personalization, and cross-team collaboration.