Senior Global Ads GTM Strategy & Ops Lead

SNAP, Inc.; San Francisco (CA); On-site; USD 218,000 - 343,000; Full time

Benefits offered by this job

Equity in RSUs

Pay Transparency

Job summary

Snap Inc. is seeking a Senior Manager to lead the Global Ads GTM Strategy & Operations team. You will own the operating model to plan, launch, adopt, and measure Ads products globally, coordinating with Product, Engineering, Sales, and regional teams.

You will drive adoption goals, governance, testing, and post-launch metrics while building scalable processes and executive reporting structures. Strong leadership and analytics are essential.

Qualifications

• 10+ years in GTM Strategy & Operations, Business Operations, Corporate Strategy, or related function.
• 2+ years of people management experience leading high-performing teams.
• Proven ability to manage complex cross-functional operating processes and strategic initiatives.
• Strong analytical skills with data-driven decision making and financial modeling.
• Ability to influence senior leaders and drive alignment across complex organizations.
• Experience creating measurable goals, performance dashboards, and executive reporting.

Responsibilities

• Own global product adoption goaling methodology and performance framework across the Ads portfolio.
• Oversee GTM processes: roadmap visibility, launch planning, product tiering, readiness, and post-launch measurement.
• Coordinate global product testing across Product, Engineering, Data Science, PMM, and Sales.
• Identify strategic initiatives to improve adoption and revenue; translate priorities into actionable plans.
• Lead and develop a team of five; set priorities with ownership and accountability.

Skills

GTM strategy

Operations management

Cross-functional leadership

Data-driven decisions

Executive communication

Education

BS/BA

MBA or advanced degree (preferred)

Tools

SQL/BigQuery

Tableau / Looker Studio

Job description

Snap Inc. is seeking a Senior Manager to lead the Global Ads GTM Strategy & Operations team. You will own the operating model to plan, launch, adopt, and measure Ads products globally, coordinating with Product, Engineering, Sales, and regional teams.

You will drive adoption goals, governance, testing, and post-launch metrics while building scalable processes and executive reporting structures. Strong leadership and analytics are essential.