Global Growth Lead - SMB Brand & Lead Gen Ads

SNAP, Inc.; Seattle (WA); On-site; USD 173,000 - 259,000; Full time

Benefits offered by this job

Paid parental leave

Comprehensive medical coverage

Emotional and mental health support

Equity in RSUs

Job summary

Snap Inc. is seeking a Lead, Growth Strategy to design and launch high-impact programs driving sustainable, retentive growth among Snap’s global SMB advertisers in Brand Ads and Lead Gen verticals.

You will own GTM roadmaps, coordinate with Marketing, Product, Data Science, and Operations, and translate insights into scalable acquisition and retention initiatives across multiple geographies. The role requires 8+ years in growth or strategy and a proven ability to lead cross-functional teams in a

Qualifications

• BS/BA degree or equivalent years of experience.
• 8+ years in growth, strategy, consulting, or product management.
• Experience leading cross-functional teams and driving measurable growth.

Responsibilities

• Build and execute global growth programs for Brand and Lead Gen Ads.
• Identify growth opportunities using customer insights and market trends.
• Plan, test, and scale programs to drive adoption across Snap platforms.
• Own segment program strategies from ideation to goal attainment.
• Establish KPIs and report results to inform strategy.
• Lead Data Science, Operations, Marketing, and Insights to analyze programs.

Skills

Growth programs

Cross-functional leadership

Data-driven decisions

Advertising SMB experience

Strategic GTM roadmaps

Education

BS/BA degree or equivalent

Job description

Snap Inc. is seeking a Lead, Growth Strategy to design and launch high-impact programs driving sustainable, retentive growth among Snap’s global SMB advertisers in Brand Ads and Lead Gen verticals.

You will own GTM roadmaps, coordinate with Marketing, Product, Data Science, and Operations, and translate insights into scalable acquisition and retention initiatives across multiple geographies. The role requires 8+ years in growth or strategy and a proven ability to lead cross-functional teams in a