Senior Content Strategy Leader — AI-Powered Demand Gen

Cisco; San Jose (CA); On-site; USD 196,000 - 249,000; Full time

Job summary

Cisco is seeking a Senior Manager, Content Strategy to lead a team that creates demand-generating content across the funnel, from thought leadership to promotional assets. Reimagine how content is created in the AI era and collaborate with product marketing, sales, and regional teams to deliver content buyers value.

You will mentor 4–6 writers, drive AI-enabled workflows, own content quality, and present performance results to senior leaders while ensuring alignment with priority initiatives.

Qualifications

• 8–10 years in content strategy/content marketing.
• Track record building full-funnel content strategies that drive demand.
• Strong hands-on writing and editing across formats, from long-form reports to promotional copy.

Responsibilities

• Build and lead a team of 4–6 writers and editors; manage agency partners.
• Architect strategy that drives pipeline by mapping content to top priorities.
• Pioneer how AI transforms content at scale and establish practices for responsible AI use.

Skills

Content strategy

Content marketing

Writing & editing

Tools

Asana

Workfront

Job description

Cisco is seeking a Senior Manager, Content Strategy to lead a team that creates demand-generating content across the funnel, from thought leadership to promotional assets. Reimagine how content is created in the AI era and collaborate with product marketing, sales, and regional teams to deliver content buyers value.

You will mentor 4–6 writers, drive AI-enabled workflows, own content quality, and present performance results to senior leaders while ensuring alignment with priority initiatives.