Senior Brand Growth Lead for Top Partners

CDW; Chicago (IL); On-site; USD 89,000 - 126,000; Full time

Benefits offered by this job

Annual bonus 10%

Job summary

CDW is seeking a Senior Brand Manager to serve as the central liaison for top-tier partners, providing product expertise and business leadership across sales, finance, and marketing. The role drives revenue, profitability and awareness for partner brands while engaging Sales to execute strategic program development and pricing.

You will lead market analyses, craft marketing plans, and educate the pre-sales team on product launches and competitive advantages, maintaining strong executive

Qualifications

• Bachelor's degree and 4+ years in sales/marketing or 8+ years in sales/marketing with CDW PPM experience.
• Experience partnering with sales, finance and marketing to drive revenue and awareness.

Responsibilities

• Serve as subject matter expert for partner product lines and programs (Bid Desk, VIR, COOP, Category Penetration).
• Analyze industry data to identify opportunities and develop sales strategies.
• Develop competitive positioning and channel marketing plans with Partner Development and Product Managers.
• Educate pre-sales teams on product introductions and opportunities to drive sales within customer base.
• Communicate partner structure and foster executive relationships; manage profitability and reinvestment strategies.

Skills

Brand management

Strategic planning

Partner management

Cross-functional collaboration

Education

Bachelor's degree in Marketing or related field

Job description

CDW is seeking a Senior Brand Manager to serve as the central liaison for top-tier partners, providing product expertise and business leadership across sales, finance, and marketing. The role drives revenue, profitability and awareness for partner brands while engaging Sales to execute strategic program development and pricing.

You will lead market analyses, craft marketing plans, and educate the pre-sales team on product launches and competitive advantages, maintaining strong executive