Senior B2B Customer Insights Leader (Remote)

Lumen; Jackson (MS); Remote; USD 106.000 - 141.000; Vollzeit

Benefits dieser Stelle

Health benefits

Life insurance

Voluntary lifestyle benefits

Zusammenfassung

Lumen is seeking a Customer Insights Manager to lead enterprise insights initiatives, partnering with marketing, product, operations, and sales. You will design and execute complex studies, from interviews to surveys, to uncover customer patterns and drive growth.

Remote US-based role with responsibility for ensuring data governance, privacy, and high-quality storytelling for executive audiences. A background in telecom or tech is advantageous.

Qualifikationen

• Bachelor's degree in Marketing, Business, Psychology, Statistics, or related field.
• 5–7 years of experience in B2B Customer Insights.
• Experience in technology/software industry.
• Experience analyzing quantitative data using statistical methods to identify patterns and opportunities.
• Strong survey design, programming, and distribution skills.
• Hands-on experience planning and conducting live customer interviews.
• Proven ability to manage external insights vendors and keep studies on scope, on time, and on budget.
• Ability to turn insights into clear, compelling stories for executive audiences.

Aufgaben

• Plan and conduct live customer interviews and translate them into themes and recommendations.
• Perform deep data analysis to uncover buying patterns, opportunities, risks, and white spaces.
• Design and run survey-based quantitative studies, including questionnaire development and sampling.
• Lead brand and market insights projects assessing awareness and competitive positioning.
• Test product concepts and messaging to ground GTM decisions in customer evidence.
• Generate digital product insights using cross-channel analytics to improve the customer experience.
• Apply advanced analytics and predictive modeling to inform marketing strategy.
• Manage insights vendors from scoping to delivery.
• Collaborate with internal teams to ensure data governance and privacy standards.

Kenntnisse

Communication

Quantitative analysis

Interviewing

Storytelling for execs

Project management

Vendor management

Survey design

Ausbildung

Bachelor's degree in Marketing, Business, Psychology, Statistics, or related field

Master's degree in Business Administration, Marketing Analytics, or related discipline

Tools

Power BI

Qualtrics

UserTesting

SQL

Jobbeschreibung

Lumen is seeking a Customer Insights Manager to lead enterprise insights initiatives, partnering with marketing, product, operations, and sales. You will design and execute complex studies, from interviews to surveys, to uncover customer patterns and drive growth.

Remote US-based role with responsibility for ensuring data governance, privacy, and high-quality storytelling for executive audiences. A background in telecom or tech is advantageous.