Remote Senior Customer Insights Leader – B2B Tech

Lumen; Lincoln (NE); Remote; USD 106,000 - 141,000; Full time

Job summary

Lumen is the trusted network for the AI-powered world, enabling secure, high-performance connectivity for enterprises and governments. The Customer Insights Manager will design and deliver complex insights projects that inform marketing, product, and sales decisions.

Based in the United States, this work-from-home role requires strong data analytics, survey design, and vendor management skills to translate customer evidence into growth strategies while upholding data governance and privacy

Qualifications

• Bachelor's degree in Marketing, Business, Psychology, Statistics, or related field.
• 5–7 years of experience in B2B Customer Insights.
• Experience in the technology/software industry.
• Experience analyzing quantitative customer and market data to identify patterns and opportunities.
• Strong survey design, programming and distribution skills.
• Hands-on experience planning and conducting live customer interviews.
• Proven ability to manage external insights vendors and keep studies on scope, on time, and on budget.
• Ability to turn insights into clear, compelling stories for executive audiences.

Responsibilities

• Plan and conduct live customer interviews, then turn them into clear themes and recommendations
• Conduct deep-dive data analysis to uncover buying and behavioral patterns, strategic opportunities, risks, and white spaces in existing and emerging product and customer segments
• Design and run survey-based quantitative studies, covering questionnaire development, sampling, fielding, and statistical analysis
• Lead brand and market insights projects that measures awareness, perception, and competitive positioning across target B2B segments
• Test product concepts, offers, and messaging so that go-to-market decisions are grounded in customer evidence
• Generate Lumen Digital product insights, leveraging cross-channel behavioral analytics, to improve the customer's digital experience
• Apply advanced analytics and predictive modeling to find emerging trends and inform marketing strategy
• Manage insights vendors as needed, from scoping through delivery
• Work with internal counterparts to make sure every project meets data governance and privacy standards

Skills

Live interviews

Survey design

Quantitative analysis

Cross-functional storytelling

Statistical methods

Education

Bachelor's degree in Marketing, Business, Psychology, Statistics, or a related field

Master's degree in Business Administration, Marketing Analytics, or a related discipline

Tools

Power BI

SQL

Qualtrics

UserTesting

Job description

Lumen is the trusted network for the AI-powered world, enabling secure, high-performance connectivity for enterprises and governments. The Customer Insights Manager will design and deliver complex insights projects that inform marketing, product, and sales decisions.

Based in the United States, this work-from-home role requires strong data analytics, survey design, and vendor management skills to translate customer evidence into growth strategies while upholding data governance and privacy