Senior ABM Marketing Manager, Enterprise AI for Finance

ROGO; New York (NY); Presencial; USD 140.000 - 190.000; Tempo integral

Resumo da vaga

Rogo in New York is seeking a Senior Enterprise Marketing Manager to plan, execute and measure ABM programs that land new clients and expand within existing institutions.

You will report to the Director of Demand Generation and own detailed program planning, coordinating with Sales, Field Marketing and Product Marketing to deliver relevant campaigns for our ICP, while tracking impact on pipeline.

Qualificações

• 5–8 years of relevant B2B marketing experience with enterprise ABM ownership.
• Financial‑services understanding for banking, asset management or PE firms.
• Experience building ABM programs from scratch or leading ABM at high‑growth firms.
• Proven ability to partner with enterprise Sales and Field Marketing teams on coordinated programs.
• Record of linking marketing programs to pipeline and opportunities.
• Strong creative, editorial judgment for premium financial audiences.
• Strong commercial judgment and investment rationale.
• Excellent project management and stakeholder management skills.
• Familiarity with Salesforce, marketing automation and account‑targeting tools.

Responsabilidades

• Plan and execute ABM programs aligned to VP‑level priorities and budgets.
• Coordinate with Sales and Post‑Sales to validate buying groups and engagement gaps.
• Track performance, optimize investments and report on pipeline impact.
• Translate Product Marketing positioning into ICP‑relevant messages and offers.

Conhecimentos

ABM program ownership

Enterprise marketing

Sales alignment

Campaign planning

Content messaging

Budget management

Analytics

CRM tooling

Ferramentas

Salesforce

Marketing automation

Descrição da vaga

Rogo in New York is seeking a Senior Enterprise Marketing Manager to plan, execute and measure ABM programs that land new clients and expand within existing institutions.

You will report to the Director of Demand Generation and own detailed program planning, coordinating with Sales, Field Marketing and Product Marketing to deliver relevant campaigns for our ICP, while tracking impact on pipeline.