Senior ABM Field Marketing Manager

Zoom

Helena (MT)

Hybrid

USD 77,000 - 186,000

Full time

12 days ago
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Job summary

Zoom is seeking a senior field marketing professional to lead account-based marketing programs for strategic US accounts, driving pipeline and regional growth across the USA.

You'll join the Global Field & Strategic Events team, executing 1:1, 1:few, and 1:many ABX motions that blend field, events, and digital to reach key segments at scale.

The role partners with Sales, Sales Development and Revenue Operations to ensure coordinated follow-up and attribution, with travel regionally as needed.

Qualifications

  • 5+ years in field or ABM marketing for B2B SaaS or enterprise tech.
  • Experience executing 1:1, 1:Few and 1:Many ABM programs.
  • Demonstrated pipeline efficiency and measurable impact.
  • Manage regional budgets and report to senior leadership.
  • Collaborate with Sales, Sales Development and Demand Gen.
  • Willingness to travel regionally in the USA.

Responsibilities

  • Execute tiered account-based field marketing programs across US accounts and market segments.
  • Build regional field calendars with Sales leadership aligned to priority and deal stage.
  • Own pipeline generation and acceleration for the USA region, reporting against standards.
  • Manage regional field and events budgets, optimizing for ROI.
  • Partner with Sales Development, Sales, and Revenue Operations for follow-up and attribution.

Skills

Field marketing
Account-based marketing
Integrated marketing
B2B SaaS

Job description

Zoom is seeking a senior field marketing professional to lead account-based marketing programs for strategic US accounts, driving pipeline and regional growth across the USA.

You'll join the Global Field & Strategic Events team, executing 1:1, 1:few, and 1:many ABX motions that blend field, events, and digital to reach key segments at scale.

The role partners with Sales, Sales Development and Revenue Operations to ensure coordinated follow-up and attribution, with travel regionally as needed.

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